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Digital Video and The Global Village – How To Craft Your Video for International Audiences

Digital Video and The Global Village   How To Craft Your Video for International Audiences

Asia is home to 40% of the Earth's internet users and China alone has almost a third more people online than the US.  With the internet population growing at a greater rate in developing and emerging markets than in the West, the opportunities for marketers …

Build Your Own Brand – Seesmic Founder Loic Le Meur Offers 30-Part Video Series

Build Your Own Brand   Seesmic Founder Loic Le Meur Offers 30 Part Video Series

Loic Le Meur has had a pretty successful career as an Internet entrepreneur.  He was part of Ublog, which was bought by Six Apart, and he became the Vice President of Six Apart shortly thereafter.  Most recently, he founded and continues to run Seesmic. So …

Should Closed-Captioning of Web Video Be Mandated By Government?

Should Closed Captioning of Web Video Be Mandated By Government?

Grant Crowell interviews Josh Miller of 3PlayMedia, to talk about Congress’ recent passing of two bills that will mandate closed-captioning of television programming over to the Internet. We discuss the questions: Will other “professional” online video programs be next? And, is legislation necessary, or will organizations determine that transcription and captioning of video content has a worthwhile ROI regardless of any mandate?

In-Depth Look At YouTube Closed Captions – YouTube SEO and More

In Depth Look At YouTube Closed Captions   YouTube SEO and More

A few weeks back, I mentioned that YouTube and Google were indexing YouTube's closed captions and subtitles. In fact, YES – both Google and YouTube ARE indexing videos for text that is contained within closed captions and subtitles. In this post, I would like show …

YouTube Ready – Seal of Approval for Trusted Video Captioning

YouTube is clearly very high on video captioning.  They've continued over the last few years to roll out and refine services for captioning—including an auto captioning service we wrote about back in March.  And now they've created a badge of sorts for the various vendors …

How To Optimize YouTube Videos – YouTube Optimization Tips

How To Optimize YouTube Videos   YouTube Optimization Tips

Last week I had the privilege of speaking, along with Lane Shackleton of YouTube, at the Dallas Fort Worth Search Marketing Association. The topic was YouTube – why YouTube, and how to market YouTube videos, optimize YouTube videos, and advertise video content on YouTube so …

Hitler Memes On YouTube Aren’t Legally Protected Parodies

ReelSEO’s Grant Crowell talks with intellectual property attorney Mark Rosenberg, about why the multitude of video clips on YouTube taking a scene from Constantin Films’ 2004 film, Der Untergang (“Downfall”), don’t meet the criteria for fair use under U.S. law.

Copy This: Copy Matters, Especially In Product Videos!

No matter what technology comes (and goes) text will always be in fashion. Words drive almost every industry, particularly from a marketing perspective. Our words dictate how we present, communicate, display and ultimately sell. While a picture may be worth a thousand words, one great …

Transcribing Videos By Hand Vs. Automated Transcription Tools

Transcribing Videos By Hand Vs. Automated Transcription Tools

In this video, our friend Dave Dugdale compares the time it took him to transcribe a typical three minute video by hand verses using an automatic transcription service. As you likely know, automated transcription services use speech-to-text recognition technologies that at this point, are no …

11 Predictions for The Online Video Industry In 2010

Everyone is giving their predictions for the Internet marketing and online video space in 2010 and I thought I'd better jump on the bandwagon with my 2 cents…  Granted, I certainly have some more insightful predictions that I could provide but I figured it's New …

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