A camera is a device that records images that can be stored directly, transmitted to another location, or both. These images may be still photographs or moving images such as videos or movies. The term camera comes from the word camera obscura (Latin for “dark chamber”), an early mechanism for projecting images. The modern camera evolved from the camera obscura.
Cameras may work with the light of the visible spectrum or with other portions of the electromagnetic spectrum. A ...
Without light, there is no video. Or rather, with not enough light there is crappy, unprofessional video. So wherever you are, you need adequate light, sometimes, even outside, if the weather isn't fully cooperating. We found this great tutorial from IndyMogul that shows how you ...
Sometimes we forget that mobile video can often be shot on our cell phones. Luckily, Vimeo has us covered with some tips on how to make even that video production method look good. When you need a quick and dirty video and all you've got ...
There are all kinds of common excuses a video marketer might hear from an individual or business that is reluctant to jump into online video. Some might suggest their target audience doesn't really care about video (pretty much all target audiences are heavily involved in ...
I praised the Ohio Department Of Transportation not too long ago for simply setting up a camera to film the bridge demolition they were going to execute anyway--find that video in our viral round up here. And maybe someone at the Mayor of London's office ...
In this week's viral video round up, I included an adorable clip making the rounds of a bear cub and wolf cub playing together. The combined effects of the odd pairing and the cute behavior has led to more than 1.5 million views, tens of ...
Previously, I wrote an article discussing the benefits of a green screen video production. However, once you have determined that green screen is the way to go - how do you plan for it? Well, do not underestimate the importance of Pre-Production when shooting green screen. It's easy ...
I wrote this morning about how the future of online video marketing can be glimpsed just by watching what the band OK Go is doing with video--creative, envelope-pushing, inventive, etc. Another way brands and companies are expanding the definition of what the "video experience" can ...
It's a digital world. From the web, to TV, to mobile phones, the digital age is here to stay, and businesses are increasingly realising its potential to reach not just a wider audience, but any audience at all. With research showing that over 90% of us ...
Logitech is announcing today a new webcam that allows up to 1080p video conferencing when used in conjunction with the compatible software. The Logitech HD Pro Webcam C920 will also be able to do 15MP still images with one-touch uploads to social networks. "People are increasingly ...
The video revolution is still a pretty young movement, and sometimes I think we're not really ready for all the challenges its going to bring--specifically with regard to privacy. I've been offering this advice for a few years: wherever you go in life, behave as ...
I interviewed social media expert Brian Solis, the author of Engage and the End of Business as Usual: Rewire The Way You Work To Succeed In The Customer Revolution. We talk about the crucial role online video must play in the transformation of businesses into ...
Just over a week ago, YouTube completely and radically changed their layout and overall site design. But if you thought the big changes and announcements were done for a while, you were wrong, because YouTube spent this week pushing out several more changes like a ...
In Part 2 of our series on the Orabrush YouTube marketing story, I interviewed Orabrush Spokesperson Austin Craig to talk about how he became the company's spokesperson for their highly popular YouTube channel. (You can read Part 1 here). Austin shares several tips for others ...
Sometime toward the end of the day on Friday, while many of us were firing off last minute emails and powering down our PCs for the weekend, something dramatic and shocking was going down at UC Davis. UC Davis students affiliated with the nationwide "Occupy" ...
The piece of online video news that made the biggest splash this week didn't even fall on a week day. In fact, it happened yesterday, when Netflix announced its deal to air brand new episodes of cult-classic television show, Arrested Development, almost singlehandedly returning the ...
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