business video Articles

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New iPad App Radically Simplifies Business Video Creation

New iPad App Radically Simplifies Business Video Creation

There's a new video app on the market for the iPad which makes it very easy to create interactive video experiences by synchronizing presentation slides with live web pages, streaming social media and interactive surveys. We take a look at its features.

Restaurant Marketing on YouTube: A Recipe for Video Success

Restaurant Marketing on YouTube: A Recipe for Video Success

As food is the fastest growing genre on YouTube, our 4-step process helps restaurant owners market their business with video content that will maximize their reach and engage their audience.

73% of Consumers More Likely to Make a Purchase After Watching a Video [Report]

73% of Consumers More Likely to Make a Purchase After Watching a Video [Report]

In a new report, 73% of consumers confirmed that they were more likely to buy a product or sign up for a service if they first watched a business video that explained the product to them. A staggering 96% said that video content was useful when making purchasing decisions online.

78% Of Executives Class Live Video As An Effective Business Tool [Report]

78% Of Executives Class Live Video As An Effective Business Tool [Report]

In a new report on the power of live-streamed video as a business tool, 78% of business executives surveyed confirmed that they did consider it effective, with 45% in upper management positions the most positive about the medium.

72% of Video Marketers are Buying Ads on YouTube, but NOT In-stream Video Ads [REPORT]

72% of Video Marketers are Buying Ads on YouTube, but NOT In stream Video Ads [REPORT]

In our 2013 Online Video Marketing Survey and Business Trends Report, YouTube and Google rank as the most often cited place for purchasing paid video ads, but only a third of video marketers are investing in in-stream video advertising.

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

According to the 2013 Online Video Marketing Survey and Business Video Trends Report, almost everyone uses YouTube to distribute marketing videos to the masses making it the leader by a long shot. The next, most-often-used platform is Vimeo. The question was posed as, "What video ...

Your Video Doesn't Need To Go Viral To Make A Difference

Your Video Doesnt Need To Go Viral To Make A Difference

Achieving corporate success with video does not necessarily require 1 million YouTube views. Sometimes a well-calculated strike to your target audience from a credible expert can make all the difference, even when that audience is relatively small.

82% Marketers Say Video Email Marketing is Effective [Survey]

82% Marketers Say Video Email Marketing is Effective [Survey]

60% of marketers are using video for email marketing purposes with 82% of those surveyed for our report confirming that video within email has been an effective part of their online campaign strategy.

2013 Video Marketing Survey & Business Video Trends Report

2013 Video Marketing Survey & Business Video Trends Report

A new report from ReelSEO, Flimp Media and The WMC confirms that 93% of marketing professionals surveyed are using video as part of their mix, with 82% stating they are very satisfied with the ROI they are seeing with their video marketing campaigns.

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Most corporate videos are pretty good, some are great enough to go viral and some miss the mark by such a margin that it's a wonder that the creative team behind them don't have nightmares for the rest of their lives. We bring you 6 of the scariest business videos of all time, the ones that should never have seen the light of day.

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