Have you ever visited YouTube and been bombarded by suggestions from channels you have absolutely no interest in? Chances are that you have if you’ve ever used the site. These channels can constantly show up as suggested and related regardless of your level of interest in them, but we’re here to help.
There is a rabid fan base out there consuming billions and billions of live video streaming minutes each month. You might have an idea of the site, which draws on average, 45 million unique viewers a month, and you might not. They have grown from a category, into a spin off, into a major Internet video force and they show that when you build it right, as in really, really right, they will come, and continue to come for months and years.
The Mobile Marketing Association has put out its first report on mobile video benchmarks. As a first go round it’s not bad and offers some interesting insights, while lacking some more specific information. Still, it does a decent enough job of looking at CTR and completion rates for skippable and non-skippable mobile video ads in three major formats, linear video, interstitial and value exchange (incentivized).
Facebook introduced video ads, and of course, they made them auto play. We show you how to turn off auto play videos as much as possible through the standard web browser interface and the main mobile apps on Android and iOS. It’s not all 100% thing on mobiles, but at least you can cut down on it. However, you will need to do it for each device and browser you access Facebook through.
YouTube is experimenting with a new video player size which will dynamically change the player’s dimensions, depending on the size of the user’s browser window. The site is testing the automatic responsive design of the player which means that users won’t need to do a thing.
A massive DDoS attack is raging across the net and an equally massive video-centric site may be the source of it according to a web security report from Incapsula. We throw on our deerstalker and follow the clues to find out who left the door open to such exploitation. You might not like what we find, or you might find some sweet, sweet irony in it all.
Ooyala’s Q4 2013 Video Index gave us some insight into the viewing time for long form content across devices and it is definitely growing. That screen size equals content length statement of old is now history. We pull in some other research to give you a quick look at who it might be that is watching this long form content on those smaller screens, in case you need a direction for your online campaigns.
Now that it’s been confirmed that mobile devices are safe to use during take-off and landing, United Airlines is launching a new in-flight video-streaming service for iPhone and iPad users with more than 150 movies and 200 TV shows for free.
Chromecast is a cheap, effective and cool way to add internet video to almost any HDTV. But that’s not all this little device is capable of. Find out how you can use it to send any internet page to your TV or even hack your hotel TV to find something watchable.
80% of browsers support HTML5 video technology and Chrome has a 33% share of that market, the biggest piece of the pie compared to others like Firefox and IE9+ which only have a 14% share. On the mobile front iOS and Android account for 8% each of total HTML5 browser installs.