broadband Articles

The term broadband refers to the wide bandwidth characteristics of a transmission medium and its ability to transport multiple signals and traffic types simultaneously. The medium can be coax, optical fiber, twisted pair or wireless. In contrast, baseband, describes a communication system in which information is transported across a single channel.
Prior to the invention of home broadband, dial-up Internet access was the only means by which one could access the Internet and download fil...

2012 Video Metrix Shows Viewing Stagnant, Exploding Video Advertising

Since I went through all the trouble of making a set of cool charts and graphs to track the whole year of comScore's Video Metrix for 2012, I thought I would also take the time to do a bit of post-year analysis. While there were ...

Weekly Online Video News Round Up - Winter's Coming Edition

So, winter's coming. It might not feel like it just yet...but it is. We had all best be prepared to face it head on. Actually, that reminds me I need to catch up on Game of Thrones again before Season 3 begins in March. Anyway, ...

Advertising is Major Concern for Online Video Consumers Internationally [Study]

Accenture recently did a study on Video Over Internet Consumers and there were some pretty interesting findings in the report. Today I'm going to look at perceived problems with online video from the consumer standpoint which had some pretty surprising stuff.

Google Laying Fiber Fast in Kansas City, Aiming for Two-Way Gigabit Bandwidth?

Remember a while back I talked about the Google project down in Kansas City, or up if you're in the south I suppose? Well, after approval, Google moved the Android Army into action and started laying fiber at a furious pace. Now, they've got over ...

What Does The Latest Nielsen Data Say About Cord Cutting?

More consumers are relying on broadband-only connections in their homes, but that doesn't necessarily mean they're cutting the cord. Nielsen's latest three-screen report reveals that there are now 5.1 million broadcast only/broadband homes in the United States, up 23% from last year. Those are homes ...

Greed & The Crumbling Dream Of A Video Promised Land

Danny Sullivan is a pretty smart dude. If you're not familiar with him, it probably means you haven't dabbled much in SEO. And when he wrote yesterday about paying Rupert Murdoch three times for the same piece of content, it really got me fired up. ...

Cord Cutting Is Real? 20% Of Consumers Have Cut Cable Or Are Considering

Cord cutting is dead some say. Others think it a passing fad and that there's no staying power. Yet in the annual State of the Media Democracy report, Deloitte reports that some 20% of consumers have or are thinking about it. With the upswell of ...

The Online Video Explosion In Brazil Has Advertisers Paying Attention

Last week, Advertising Age published a piece about the growth of YouTube in Brazil. It's a stunning and rapid growth, and one that's getting the attention of advertisers from around the world. Combined with the recent moves in that market from Poptent and Netflix, it's ...

Charter Creating Online Video Directory Of Content From Hulu, Netflix, & Amazon

Here's an interesting tidbit I came across today. Charter Communications is encouraging its users to watch online video by creating a new searchable directory of online video content. Hopefully, this doesn't mean that they will later then charge for video separately, you know the old ...

Comcast Set For Its Own IPTV Service To Fight AllVid?

Comcast has been named in the recent Xbox TV lineup and some other interesting Internet TV deals. But now, they seem to just be going it alone on their own IPTV service, according to what they stated to the FCC, along with a device that ...

Which States See The Most Video Ad Impressions & Why?

YuMe put out their Q2 report on video ad metrics and some of the numbers might be a bit surprising. For example, California alone is over 10% of all video ad impressions while Texas and New York are each just over 6%, so almost a ...

8 Tips For Creating A Successful Social Video Campaign

Through the awesome power of the internet and social media, videos allow us to share ideas, spread information and promote fads and styles. Using just a camera and a computer, ordinary people can make videos that create an extraordinary amount of interest and conversation. The ...

The Weekly Online Video News Round Up - Streaming Internet TV Edition

It was another huge week for online video news, with final bids for Hulu being turned in on Friday. I'm pretty surprised we haven't seen any leaks on those bids as of yet, but it is the weekend. Expect there to be news on the ...

Time Warner Cable Head Says Company Future Is Broadband, Not TV

Well surprise, surprise. The chief executive of Time Warner Cable, the second-largest cable operator in the U.S., says that broadband is the anchor service of the company's future, not television. And while that may be a no-brainer for most of us observers in the industry, ...

Will Netflix Be Crowned The King Of The Living Room?

Whether through apps, game consoles or connected TVs, Netflix is well on its way to living room dominance. The market for connected TVs with built-in apps for Netflix, YouTube and others is poised for massive growth in the next few years, while 60% of homes ...