BrightCove Articles

Brightcove is an Internet TV service dedicated to harnessing the inherent power of the Internet to transform the distribution and consumption of media. Brightcove empowers content owners—from independent producers to major broadcast networks—to reach their audiences directly through the Internet. At the same time, helping web publishers enrich their sites with syndicated video programming, and we give marketers more ways to communicate and engage with their consumers. Most impor...

The WebM VP8 BandWagon Rolls On - Who's In and Who's Not

Google announced the would open VP8 up as WebM, an open source video codec in a Matroska package with Ogg Vorbis as the audio encoder. So I thought it would be good to have a news round up of who's in, who's out and what ...

BrightCove Free Wheels Into HTML 5 Video Ads

Brightcove and FreeWheel have teamed up to offer an HTML 5 ad solution. Now they've said that it's the first of its kind but I seem to remember already writing about some HTML 5 ad solutions so I'm not so sure about that point. We'll ...

Google Search Accounts for More Than One-Third of All Video Streams

Google searches referred 38.92% of all streams according to new collaborative TubeMogul & Brightcove research. The companies have teamed up to create a new online video index and quarterly research report, which will help identify key industry trends and answer questions about the state of ...

HTML5's Dark Horse Video Codec, ON2 VP8 From Google

While Google didn't make the VP8 video codec, they did purchase it recently and now, they're announcing [allegedly] that it will be Open Source. What's this mean for HTML 5? It might finally have found a winner of the codec race and a savior, in ...

Google Buys Episodic - You Down With O.V.P.? Yeah You Know Me!

It was big news yesterday for Noam Lovinsky, CEO and Co-founder of Episodic, with the announcement that his company has been acquired by Google. Following a day of April Fool's Day jokes, that included Brightcove had acquired Ooyala – this deal is no joke, and was actually ...

Brightcove Embraces HTML5, Passes On Theora Support

Brightcove recently announced that they're on the HTML 5 bandwagon (yah team!) and that they're now offering  HTML5 compatibility for their clients. They call HTML5 implementation cost-prohibitive which makes me wonder just how much work it would be to implement it. I think I smell ...

Brightcove Lands EMI In Exclusive Video Distribution Deal

Today Brightcove has announced that they have formalized a content agreement with EMI Music to be the premier provider of online video distribution services for the entire corporation.  That adds EMI to the list of major labels already partnering with Brightcove, including Sony, Universal, and ...

Brightcove Experiences Mobile Video With Flash Player 10.1

Brightcove recently announced that they will support the upcoming release of Adobe's Flash Player 10.1. Brightcove's new optimized mobile version of the company's cloud-based online video platform, dubbed the "Mobile Experience," will utilize Adobe's Flash 10.1 player to reproduce the Brightcove player experience on smartphones.

Transcribing Videos By Hand Vs. Automated Transcription Tools

In this video, our friend Dave Dugdale compares the time it took him to transcribe a typical three minute video by hand verses using an automatic transcription service. As you likely know, automated transcription services use speech-to-text recognition technologies that at this point, are no ...

Online Video Platform Solutions Focus On Video SEO Goodness

Validation feels good ;-)  What do I mean by this?  Well, over the past year, many of the online video platforms that we write about, have begun to focus a bit on helping their customers deploy videos that are more search engine friendly.  I imagine ...

Brightcove Reaches Home Audience Via Internet-connected TV

Brightcove is expanding their reach to the couch thanks to newly announced tools that will enable customers to create immersive, branded video experiences for Internet-connected television sets and other Internet-connected consumer electronics powered by the Yahoo! Widget Engine.

Vzaar - Making Commercial Web Video Hosting Simple

Vzaar.com is a lot of things. First off, they're a sponsor here at ReelSEO. That  affects me not since I'm just a freelance contributor but because Mark wanted to make sure it was mentioned. Second, probably first to them, it's an online service that lets ...

Jeremy Allaire of BrightCove - Video Will Be Ubiquitous

Grant Crowell, our podcast talent here at ReelSEO, interviewed Jeremy Allaire, Co-Founder, CEO, and Chairman of Brightcove at the Streaming Media West 2009 show and talked with the online video industry thought leader about his company's vision that "video would become as ubiquitous and pervasive as text on ...

Watch Streaming Media West and Online Video Platform Summit Keynotes Live

We're just about to head over to the Streaming Media West conference in San Jose, CA. For the first time in the history of this important conference, everyone will be able to watch parts of the conference live, both here on ReelSEO (below) as well ...

Brightcove Webcast - Maximizing Video Ad Revenue

I received an email about this upcoming webcast and thought I should share it with you all. Video advertising is one of the fastest growing opportunities online today and one of the most promising online advertising formats. The draw of the TV experience, consumers' adoption ...