BrightCove
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Brightcove is an Internet TV service dedicated to harnessing the inherent power of the Internet to transform the distribution and consumption of media. Brightcove empowers content owners—from independent producers to major broadcast networks—to reach their audiences directly through the Internet. At the same time, helping web publishers enrich their sites with syndicated video programming, and we give marketers more ways to communicate and engage with their consumers. Most importantly, Brightcove gives people the freedom to easily find, watch and participate in a broad range of video content—when and where they choose.
Our founder, Mark Roberston, had a chance to serve as moderater at the Streaming Media West conference on a panel discussion entitled Driving Video Views and Engagement With SEO & Social Media. With Josh Warner of Feed Company, Gregg LaRoche of Brightcove, and Patrick Starzan of Funny or Die, there was plenty of great insight ...
This week, you probably missed even more online video news stories than normal. But you'll be forgiven, since you were no doubt scrambling around getting all the details together for your killer Super Bowl party. And in just a few hours, that party will begin. But until then, you've still got time to catch up ...
As you're thinking about your marketing plans for the rest of 2012, there has never been a better time to learn how video, together with social media marketing, can increase the overall impact of all your marketing campaigns. Join ReelSEO & Brightcove for a FREE webinar, titled "Jumpstart Your 2012 Video + Social Media Marketing Strategy." We'll take ...
Not wanting their competitor HBO to steal every last bit of thunder in the streaming business, Showtime is getting into the mix by signing a deal with Roku that will allow access to their content. The first offerings will be for a few full episodes and promotional content for their shows Shameless and House of ...
Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals continued to climb. Today we're going to look at the ...
Brightcove & TubeMogul recently released their quarterly research report for Q1 and Q2 of 2011, entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement. The report focuses on three areas: platform usage, online video engagement and discovery, and mobile engagement. Today we're going to look at their findings on ...
This week went by incredibly fast, and if you're like me... you just couldn't get to everything you really wanted to do. These days, there's so much online video news, it can be hard to keep up with it all. Which is exactly why we created this weekly online video news round up column. Catch ...
What’s the next major shift for video in the enterprise? Below is an observation of the evolution of enterprise video from the past to the present, and a suggestion for what’s to come. For consistency, let’s evaluate the four parts of video for each period in time: 1) creation, 2) management, 3) delivery, and 4) ...
It was another huge week for online video news, with final bids for Hulu being turned in on Friday. I'm pretty surprised we haven't seen any leaks on those bids as of yet, but it is the weekend. Expect there to be news on the sale of Hulu early next week. Until then... catch up ...
Revenues at Brightcove have been on the rise from $24.5 million in 2008 to $43.7 million in 2010. Now, they're ready to take the whole company public as they have filed for an IPO, though also posted a loss during the first half of the year on $28.4 million in revenue. You can view the ...
Leanin today announced the launch of something the company calls the first of its kind: a social video player. The Leanin service is a hosted solution, integrates smoothly with YouTube & Facebook, and aims to help brands better understand video engagement through an arsenal of custom analytics and viewer data points.
New research shows that the time spent with social media can improve the engagement with online video for brands and business. Online video technology provider Brightcove has found that videos shared through social media perform better than other videos, have higher engagement rates and higher completion rates. For more on how to enhance the social ...
Online video provides a method for small businesses to attract the attention of potential buyers, provide more information about their products and demonstrate how they work. Most small businesses that begin using video start with a YouTube channel because of the huge number of potential viewers it attracts and its ability to present all of ...
There’s no hiding the fact that the Online Video Platform (OVP) space is crowded, even more so than the Content Delivery Network (CDN) space was three years ago when the CDNs marched fearlessly down the inevitable path of commoditization. Today there are over 90 streaming video platforms fighting for customers and trying to secure a ...
Brightcove has been a trusted provider of video hosting, distribution, and monetization for publishers and brands for several years. This morning, at their Brightcove Play 2011 conference, CEO and founder, Jeremy Allaire, unveiled a new product aimed at giving publishers the same kind of customizable solution for mobile applications and touchscreen device content.
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