Break Media Articles

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14.6 Hours of Online Video per Viewer, 5.9B Online Video Ads in December 2010

14.6 Hours of Online Video per Viewer, 5.9B Online Video Ads in December 2010

comScore put out their Video Metrix for the final month of 2010 last week, I just didn't get around to it until now. They say, that again, 172 million U.S. users watched video online and they averaged 14.6 hours per viewer. We almost topped 6B …

40% of Video Advertisers “Hold Consumers Hostage” with Pre-Roll Ads

40% of Video Advertisers Hold Consumers Hostage with Pre Roll Ads

Break Media recently released their Digital Video Advertising Trends 2011 report that was done in partnership with Advertiser Perceptions. I've picked and pulled at it in several pieces lately and I just today found yet another interesting piece of information to chew one. Pre-roll video …

4.5 Hours of Video Viewed Per User at Google, 5.4 Billion Video Ads in November

4.5 Hours of Video Viewed Per User at Google, 5.4 Billion Video Ads in November

ComScore dropped their monthly Video Metrix on us the other day and I've just been so busy that I couldn't get to it until now. All that research I was doing myself was taking up some time. But here we are, just a couple weeks …

One-Third of Advertisers Buy Video Ad Space Directly Vs. Video Ad Networks

One Third of Advertisers Buy Video Ad Space Directly Vs. Video Ad Networks

Break Media teamed up with Advertiser Perceptions Inc. for the first annual Digital Video Advertising Study. There are loads of interesting things in it that I will talk about over the next week or so and this is the first of those. I was reading …

2011 Online Video Advertising Trends & Predictions – Part II – Real-time Bidding

2011 Online Video Advertising Trends & Predictions   Part II   Real time Bidding

I reached out to some of the biggest names in the online video advertising industry to get their replies to just a couple questions about what they believe 2011 will hold for online video advertising. The responses were so good and expansive that I decided …

2011 Online Video Advertising Trends & Predictions – Part I – Branded, Interactive, and Mobile

2011 Online Video Advertising Trends & Predictions   Part I   Branded, Interactive, and Mobile

I reached out to the biggest names in the online video advertising industry to get their replies to just a couple questions about what they believe 2011 will hold for online video advertising. The responses were so good and expansive that I decided to run …

Video Advertising Networks – A Reel List of Video Ad Networks

Video Advertising Networks – A Reel List of Video Ad Networks

We talk a lot about online video advertising, but we've never really combined all the options into one big list in the past. So, here you go, one ReelSEO Show Reel of online video advertising networks (in reverse alphabetical order so as not to show …

October 2010 US Online Video Rankings, Hulu Tops 1 Billion Video Ads

October 2010 US Online Video Rankings, Hulu Tops 1 Billion Video Ads

comScore has once again let loose with the who's who in online video otherwise known as its monthly Video Metrix. The gist is that 175 million U.S. Internet users watched online video content in October for an average of 15.1 hours per viewer. The total …

Blekko: Another Human-Edited Search Engine Hopes To Take On Google By Stopping Spam

Blekko: Another Human Edited Search Engine Hopes To Take On Google By Stopping Spam

ReelSEO is, first and foremost, about video.  Video marketing, video production, and of course, video SEO.  So search engine news is something we tend to pay attention to.  There's a new search engine in town, and it claims to have the one thing that Google's …

comScore September 2010 Video Metrix – Less Viewers, More Minutes Per

Yes boys and girls, it's that time again. The comScore top ten lists for online video properties are in. The thrills! The Spills! The shake ups, shake downs and everything all around. Let's get on with the show!

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