branding

Video Ads Are THE Most Effective Ad Format

In the past, I've written about how video ads perform when compared to traditional banner ads.  Now, Google confirms the strong effectiveness of video advertisi...

Virtual Spokespersons and Video Spokesmodels

Video spokesmodels are appearing more frequently on websites. Are they an innovative marketing tool that more businesses should have? Or, do they violate usabil...
YouTube Video SEO Tips From SES Chicago youtube ses chicago

YouTube Video SEO Tips From SES Chicago

Panelists on the Video Search Engine Optimization session for Search Engine Strategies Chicago conference and Expo – Gregory Markel, Greg Jarboe, and Steve Espi...
Online Video Viewers Have Short Attention Spans tubemogul

Online Video Viewers Have Short Attention Spans

As you likely already know, Tubemogul is an excellent tool/service that we recommend at ReelSEO for online video distribution and analytics. Because they have g...