branded video

girls don't poop

YouTube's Top Trending Videos And Video Ads of 2013

YouTube have released their top trending ads and videos of 2013 and it includes almost all the ones you would expect - from Harlem Shake to Van Damme's splits to those dancing Evian babies. In the top ten trending videos, three branded ads make the list for the first time.
christmas in a day sainsburys

Sainsbury's Bank On 50 Minute UGC Video For Christmas Campaign

The UK Christmas ad market is about as competitive as it gets, and although John Lewis and Marks and Spencer may have won an early battle with the views and shares their campaigns have already attracted, Sainsbury's hope to win the war with their long form user generated ad.
vine target

Top Branded Vines Of The Week: November 14th 2013

Brands on Vine continue to bring us inventive and hugely entertaining short form videos and this week we have another 6 of our favourites. Puma make like a train, Target jazz up an apple and we're not entirely sure what's going on at Disney if we're honest.
disney planes

Most Viewed YouTube Ads In Brazil October 2013

The online video market in Brazil is one of the fastest growing in the world, and Brazilians are the second largest group of YouTube and Facebook users. We take a look at the 10 most shared video ads in Brazil for October 2013.
horrifying corporate videos

Scary Moments In Video Marketing: Six Horrifying Corporate Videos

Most corporate videos are pretty good, some are great enough to go viral and some miss the mark by such a margin that it's a wonder that the creative team behind them don't have nightmares for the rest of their lives. We bring you 6 of the scariest business videos of all time, the ones that should never have seen the light of day.
snoopygram

40% Of Top 1000 Shared Instagram Videos Are Brand Led, Snoopy Is Top Dog

Instagram Video only launched in June but it's already attracting huge brand attention. 40% of the top 1000 shared Instagram videos last month were brand led, with Peanuts, GE, Nike, MTV, Disney and Red Bull all benefiting from super short form video marketing.
kitkat android

Humour, Emotion and UGC: Food Industry Video Trends For 2013

When it comes to the food industry, brands need to understand the behaviour of the customer and construct the right kind of campaigns to win their hearts and their loyalty. We take a look at some of the trends that have helped companies like Oreo and Chipotle go viral on YouTube.
disney vine

Global Branded Vines Of The Week: October 10th 2013

Vine continues to prove itself as an exciting, adaptable and innovative platform for brands to roll out promotions or to utilise user generated content. We take a look at some of the best Vines from the past 7 days with appearances by Target, American Apparel and KFC.
ron burgundy

Ron Burgundy Video Ad News Of The Day: Dodge, He Is In You

Will Ferrell has a new Anchorman film to plug and Dodge have a new SUV to sell so why not get Ron Burgundy to front the 2014 Durango ad campaign for the best of all possible worlds. The video ads are now live and there's a huge social push a-coming for this one.
the ellen show youtube

TV Shows Trounce Other Mainstream YouTube Content [Study]

TV Shows do fantastically well on YouTube for two reasons - they bring their audience with them and they have a golden supply of content that can re-purposed for the YouTube audience. A new study from OpenSlate shows us just how well the main TV show channels fare online.