branded video Articles

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Lessons from 2013's Top Video Ads [Creator's Tip #122]

Lessons from 2013s Top Video Ads [Creators Tip #122]

On this week's ReelSEO Creator's Tip, we take a look back at some of our favourite video ads of the year and discuss the lessons we can learn from them. As video marketers, what takeaways are useful in determining what worked for a brand and for an audience?

Most Viewed YouTube Ads In Brazil November 2013

Most Viewed YouTube Ads In Brazil November 2013

With the 2014 World Cup only months away, it's no surprise that four out of the top ten watched video ads in Brazil last month were soccer related. Veteran rock legend David Bowie's appearance for Louis Vuitton takes the number one spot though, with his Venetian Ball extravaganza.

YouTube's Top Trending Videos And Video Ads of 2013

YouTubes Top Trending Videos And Video Ads of 2013

YouTube have released their top trending ads and videos of 2013 and it includes almost all the ones you would expect - from Harlem Shake to Van Damme's splits to those dancing Evian babies. In the top ten trending videos, three branded ads make the list for the first time.

Online Video Increases In Popularity in Australia Despite Huge Challenges

Online Video Increases In Popularity in Australia Despite Huge Challenges

Online video is increasing in popularity in Australia, both for brands and for users, despite a lack of digital connectivity due to the sheer size of the continent. We take a look at the state of the video industry in Australia and what 2014 could bring.

Sharing Of Video Ads Has Increased Nearly 50 Times In Last Eight Years

Sharing Of Video Ads Has Increased Nearly 50 Times In Last Eight Years

The sharing of video ads across social networks like Facebook and Twitter has increased nearly 50x over the past 8 years. The top 3 ads of all time have a combined 14,591,333 million shares between them - can you guess what those ads are?

Fab Five Food and Fast Food Brands on YouTube, Instagram and Vine

Fab Five Food and Fast Food Brands on YouTube, Instagram and Vine

Food brands are embracing online video as never before. Cornetto, Oreo and Chipotle are using YouTube, Vine and Instagram video in an innovative and creative way and are reaping the social sharing rewards.

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

94% of Marketers Use YouTube to Distribute Video, 87% Share to Facebook

According to the 2013 Online Video Marketing Survey and Business Video Trends Report, almost everyone uses YouTube to distribute marketing videos to the masses making it the leader by a long shot. The next, most-often-used platform is Vimeo. The question was posed as, "What video ...

Sainsbury's Bank On 50 Minute UGC Video For Christmas Campaign

Sainsburys Bank On 50 Minute UGC Video For Christmas Campaign

The UK Christmas ad market is about as competitive as it gets, and although John Lewis and Marks and Spencer may have won an early battle with the views and shares their campaigns have already attracted, Sainsbury's hope to win the war with their long form user generated ad.

Top Branded Vines Of The Week: November 14th 2013

Top Branded Vines Of The Week: November 14th 2013

Brands on Vine continue to bring us inventive and hugely entertaining short form videos and this week we have another 6 of our favourites. Puma make like a train, Target jazz up an apple and we're not entirely sure what's going on at Disney if we're honest.

Most Viewed YouTube Ads In Brazil October 2013

Most Viewed YouTube Ads In Brazil October 2013

The online video market in Brazil is one of the fastest growing in the world, and Brazilians are the second largest group of YouTube and Facebook users. We take a look at the 10 most shared video ads in Brazil for October 2013.

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