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The Weekly Online Video News Round Up – July 3-9 2011

The Weekly Online Video News Round Up   July 3 9 2011

If you're like me, then last week was a terribly busy week. But these days, with online video's quickening pace, they all seem that way anymore. Even when you're paying close attention, it can be easy to miss a great video or an important news …

Video Advertising and Mobile Apps – A Match Made in Heaven

Video Advertising and Mobile Apps – A Match Made in Heaven

Branded video as a monetization medium in online games is a lucrative channel for advertisers looking to achieve better performance. Distributing video through an offer-based payments platform enables brands to not only present targeted content to highly engaged users in an unobtrusive manner but also …

Global Video Ad Chart: The Best in Branded Viral Video for June 2011

Global Video Ad Chart: The Best in Branded Viral Video for June 2011

It has been an action-packed month for branded viral video on the global ads chart. After the melancholic commercials and PSAs of May, the pace quickened and the mood lifted in June, with stunt driving, a lightsaber duel and even giant birds being fired out …

The Many Business Benefits Of Using A Branded Video Player

The Many Business Benefits Of Using A Branded Video Player

Online video provides a method for small businesses to attract the attention of potential buyers, provide more information about their products and demonstrate how they work. Most small businesses that begin using video start with a YouTube channel because of the huge number of potential …

Greenpeace Viral Video Spoofs Volkswagen’s Hit Star Wars Ad

Greenpeace Viral Video Spoofs Volkswagens Hit Star Wars Ad

Greenpeace is a fairly polarizing organization. They have plenty of fans, yet plenty think the outfit is extreme and occasionally kooky. One thing I think you have to give them credit for, is online video marketing savvy. The environmental group has turned aggressively toward video in the …

Dentyne Bites Into Branded Online Video With New Web Series

Dentyne Bites Into Branded Online Video With New Web Series

Digital Broadcasting Group have teamed up with Dentyne Gum on a new web series called The Single Life. The tongue-in-cheek-wrapped-in-chewing-gum web series is being positioned as a navigation guide to the world of online dating. Of course, it's clearly not serious since the first episode …

Branded Crowdsourced Video Expands As Poptent Opens Brazil Office

Branded Crowdsourced Video Expands As Poptent Opens Brazil Office

Poptent, a crowdsourced video production company catering to brands and ad agencies, is growing. They're also expanding into new regions, with a brand new office in Sao Paulo, Brazil. The new office is designed to serve the company's growing international customer base, and represents the …

The Week’s Best Viral Videos & Marketing Lessons:

The Weeks Best Viral Videos & Marketing Lessons:

We've had quite a crazy week in the world of viral video. We saw rioting, lots of swearing, strange animal behavior, and even some clever video marketing from well-known brands.  In case you missed any of the week's most buzzed-about clips–or in case you're merely …

Viral Video Chart: The Best Branded Viral Videos Of May 2011

Viral Video Chart: The Best Branded Viral Videos Of May 2011

Followers of the Viral Video Chart's global ads chart have certainly been put through the emotional wringer this month. Rather than the usual bombardment of funny branded videos, May has seen a number of videos that have left many users with lumps in their throats.

The Weekly Online Video News Round Up – Mobile Video Edition

The Weekly Online Video News Round Up   Mobile Video Edition

It was a big week in video—of course, you can just about say that regarding any week these days. But still, we had big news announcements, writers with strong online video opinions, new tools and gadgets released, and plenty of branded and unbranded video fun …

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