When it comes to social media, one of the most important things is to follow the viewers to where they are watching content the most. Vine is currently the best place to quickly grow an audience, so let’s take a look at some of the best branded Vines of the past week.
Welcome to the best Vine videos of the past week – now with a little added extra. Vine has updated its site to include information about how many times each individual Vine has been played, or looped as they call it. Loop counts highlight the amount of times a Vine has been viewed in full, on Vine itself and via embeds, and now we can see how much engagement a 6-sec clip is attracting.
Football was the theme of the most popular branded Instagram videos of the past week, attracting over 270,000 likes between the top two. NatGeo brought us some beautiful slo-mo footage from the streets of Brazil, while FC Barcelona celebrated the life and times of Argentine superstar Lionel Messi. These, and other stand-out Instavids of the week.
We looked at the YouTube footprint of seven luxury men’s watches, and found that like other successful YouTube brands, high rates of social actions correlated highly with community-created videos.
Did you know that when it comes to videos about consumer electronics, branded product teasers are the most popular on YouTube? Did you also know that when that product is released, it’s user-generated content from independent vloggers that attracts the most attention? A new report from Pixability highlights the way brands are missing out on huge opportunities to engage with potential customers and fans.
Samsung shows off its impressive top-of-the-range home appliances, ToyotaUSA takes us places, Oreo tempts us with its berry cookie, Vans invite us to Surf City USA, and Gucci launches its new range of very expensive things. Welcome to the best Instagram videos of the past 7 days.
Danio yogurt continues its war of terror on other snacks, Lowes shows you how to make the world’s most boring decorating job that much easier, Samsung shows off the Galaxy TabS, and Intel score a hole-in-one. Welcome to the best Vine videos of the week.
Cornetto tempts us with its ice cream products for the coming hot summer, Monster Energy creates a brand new flavor just for Valentino Rossi, Samsung announces the new TabS, we get a history lesson about the U.S. soccer team jersey, and Lego goes crossword mad. These, and other, best Instagram videos of the week.
The process of creating a successful branded video, one that has the potential to go viral, doesn’t have to be based on pure chance. The key is to have a systematic plan that uses engagement, timing, distribution, and strategy to build the initial audience of your video. We give you five essential tips to boost your video marketing strategy.
Ghostbusters, National Donut Day, mischievous snacks, sofa-surfing, and impressive football skills all take center-stage for this week’s round-up of the best Vines of the past seven days. Nike, ESPN, Samsung, Danio, and Sony Electronics all produced some of the best micro-videos of the week.