automotive Articles

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Best Viral Video Marketing Ads: Dirt Devil & Landrover Score Big Laughs

Best Viral Video Marketing Ads: Dirt Devil & Landrover Score Big Laughs

Some brands are better than others at viral video. Coca-Cola, for instance, has had numerous branded viral hits, as has Old Spice. But every once in a while, a brand comes along and displays a level of comedic execution that is completely unexpected. How many ...

Online Videos Driving Buzz & Speeding Up Sales For Performance Automotive Industry

Online Videos Driving Buzz & Speeding Up Sales For Performance Automotive Industry

When you think of YouTube, you don't necessarily think of the automotive industry. You think of viral videos such as Rebecca Black's Friday or other such videos that tend to generate a ton of views and a lot of controversy. However, for a while now, ...

Online Video Is Key To Automotive Industry Recovery?

If you're to believe recent statistics into an automotive recovery then you might believe that social media and networking are going to help. Or you might believe that billions of taxpayers dollars are actually driving any potential recovery for the US automakers. Your choice really. ...

Edmunds.com Launches Automotive Videos Channel On Hulu

Inside Line, Edmunds.com's high-speed online car magazine, recently launched an automotive video channel on Hulu, an online video service that offers hit TV shows, movies and clips at Hulu.com and other online destination sites — all for free, anytime in the U.S. Edmunds' Inside Line ...

Video Trademark Copycats On YouTube – Legal or Illegal?

There is a growing trend of online video companies that are featuring derivatives of the YouTube logo for their own brand;. Perhaps this is done to imply to customers and prospects of  a special business affiliation the company has with YouTube, and also an implied ...

Video Thumbnail Optimization - Tips To Consider for Creating Compelling Thumbnails

So you've spent a small fortune and a large amount of time getting your video to be everything you wanted from beginning to end. You've uploaded it to multiple places to try and spread your word and it's still not getting the amount of views ...

Automotive Online Video Marketing Trends - Car Dealers Embrace Online Video

Automotive Online Video Marketing Trends   Car Dealers Embrace Online Video

We've discussed in the past the positive effect that online video marketing is having in various industries including the real estate industry as well as professional services and attorneys.  Now we turn to the automotive industry and some recent research that not only demonstrates the ...

Television Ads To Video SEO - The Comcast-Mixpo Partnership

Mixpo, an online video advertising company for small-to-medium businesses and Comcast Spotlight, the advertising sales division for Comcast cable, yesterday announced the their partnership allowing Comcast Spotlight to turn clients' existing on-air video advertising assets to online video ads, using the Mixpo video publishing platform. ...

VideoEgg Releases Enhanced Ad Network Features

VideoEgg, the rich media ad network that guarantees brand engagement, today introduced new features to give advertisers more effective engagement with users inside social environments at a guaranteed engagement price. The new features offer the following benefits to marketers: LIVE: Use real-time RSS feeds to ...

BBC's Local Video Plans Could Kill Newspapers?

There is an interesting post up on PaidConent.co.uk by Robert Andrews titled, "Knives Out For BBC Local Video Plans, 'Could Kill Newspapers'." Basically, the post highlights some recent responses by UK's newspaper industry leaders to BBC's recent announcement of big plans (£68 million Local Video ...

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