audience development Articles

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Video Content Marketing and How it Works for Brands: Interview with Touchstorm & KBS+P Part1

Video Content Marketing and How it Works for Brands: Interview with Touchstorm & KBS+P Part1

Recently, I had the pleasure of talking to Touchstorm's Alison Provost and Jeff Martin along with KBS+P's Jonah Bloom.  What Touchstorm and KBS specialize in is editorial video content for brands.  This is where the brand takes the stance of an educator, providing information about …

Setting the Pace In Next Gen YouTube Marketing

Setting the Pace In Next Gen YouTube Marketing

Mark Robertson, the Founder of ReelSEO, and I will be speaking about "Next Gen YouTube Marketing” at SES New York on Mar. 21, 2012. We also spoke about "Next Gen YouTube Marketing” at SES Chicago on Nov. 16, 2011. And we spoke about "Next Gen …

How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook

How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook

In almost every section of YouTube Creator Playbook, they have provided a tip on using the audience tracking tool, YouTube Insight (YouTube Analytics).  Insight is YouTube's massive test audience, everyone who uses YouTube is represented in these statistics.  You can figure out the basic age of your …

YouTube Has Hundreds of Partners Making Six Figures A Year

YouTube Has Hundreds of Partners Making Six Figures A Year

After several weeks of rumors, YouTube has finally acquired Next New Networks. At the same time as the acquisition announcement, the video giant also announced a new program called YouTube Next–in fact, NextNewNetworks.com already redirects to YouTube.com/NextNew. Reports are saying the final sale price was …

Web Video Audience Development Strategies With Jim Louderback CEO of Revision3

Web Video Audience Development Strategies With Jim Louderback CEO of Revision3

Revision3 is one of the most well-known Internet television networks, and it's run by a very energetic guy named Jim Louderback.  As part of our chat with him back in October, we asked him to talk a bit about what Revision3 is doing differently, in …

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