Price changes may be coming to Netflix, there could be a new Apple TV on the way soon, and a wireless 4K TV is being developed. Catch up on the latest news snippets from the world of online video, cable, technology, advertising, and marketing in the past few days.
2013 was a huge year for OTT (Over The Top) devices and content providers, but that’s nothing compared to the growth of original content that Amazon, Hulu and Netflix are promising for 2014, alongside some exciting developments in OTT technology.
A Google+ security issue could bring down your whole YouTube channel, Vine gets more languages to play with, Google Glass takes a step closer to prescription lenses and LOVEFILM comes to the Xbox One. More on these and other stories of the day from ReelSEO.
Jealous of those iPhone 5s owners who can record slo mo video to their heart’s content while you pretend not to care that your older model can’t? Well, envy no more as we bring you news of an app that can turn your existing Apple device into a slo mo demon.
The Apple 5s hit the stores over the weekend and has flown off the shelves. The slow motion feature is proving extremely popular if YouTube uploads are anything to go by but sharing those clips isn’t so easy. We show you how to upload to Instagram and other sites.
It’s been a week where we’ve seen YouTube announce that offline viewing is coming to mobile apps but Vevo aren’t happy with YouTube’s plans and already look to have opted out. Meanwhile, Vimeo actually rolled those features out on their own app upgrade, beating YouTube by a couple of months. These stories and others in this week’s round up of news.
Significant video shares across social media networks can increase brand awareness by 55% and increase the ‘likelihood to purchase’ by 103% but who are the real winners in the technology sector when it comes to video ad shares? A new report from Unruly takes us through the data.
Apple’s “Making A Difference…One App at a Time” is a great example of telling stories and compelling audiences rather than strictly saying “Look at us and all these great things we can do!” type of ad. Finding an emotional resonance in your video is one of the chief aspects you look for in video creation.
It’s a holiday weekend for many of us so it’s the perfect time to release 15 episodes of a much loved and missed comedy all at once….but is binge watching our favourite shows the harmless activity we think it is? I wonder just how many of us will watch video content via our mobile devices this weekend too?
Somersby Cider has made an excellent video spoofing the Apple Store. But does the fact that you can only watch it in 360p hurt its impact? There are a number of factors that go into how people watch video, and a slick, high-quality video isn’t always mandatory.