Apple Articles

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Best Viral Video Ad: LG’s “Tasteless” Optimus Pad Commercial

Best Viral Video Ad: LGs Tasteless Optimus Pad Commercial

We talked yesterday about the new LG Optimus 3D–it's a mobile device built with the partnership of YouTube that allows users to record, view, or upload 3D video. There is another Optimus device, though, in the land of LG–a tablet device called the Optimus Pad. …

HTML5 Video Codec War Explodes as MPEG-LA Openly Calls for VP8 Patent Claims

HTML5 Video Codec War Explodes as MPEG LA Openly Calls for VP8 Patent Claims

The HTML5 video codec war just exploded! MPEG-LA, who you will remember holds the H.264 patent pool, just invaded Googlonia with a call for patent claims on the VP8 video codec. You will remember that Apple is a member of the H.264 owners, along with …

Opera Mobile Tops 100 Million Users, Still Can’t Show Video

Opera Mobile Tops 100 Million Users, Still Cant Show Video

Opera is becoming a major player in the mobile browsing market it seems with over 100 million mobile users are using it monthly on their phones. That means you need to make sure your content works with it. It works with it right? Oddly, or …

Netflix Tops Customer Loyalty Survey, Beats Apple for Number One Spot

Netflix Tops Customer Loyalty Survey, Beats Apple for Number One Spot

I bet there's a lot of "Boo-F-in-Ya!" going on at the Netflix offices these days after the announcement that they have dethroned Apple as the most satisfying customer experience in the nation. Boom chikka waaa waaaa it's gotta be like love-making music to the ears …

Smartphone Usage Jumps 60%, Android Gains Major Ground

Smartphone Usage Jumps 60%, Android Gains Major Ground

Google's Android is working on taking over the world if we are to believe the latest numbers from comScore from their December 2010 U.S. Mobile Subscriber Market Share. Not only that but the uptake of smartphones is rocketing with a year-to-year change of 60%. What …

Video Is The Fastest Growing Mobile Application: 2/3rds of All Mobile Data In 2015

Video Is The Fastest Growing Mobile Application: 2/3rds of All Mobile Data In 2015

Cisco released their Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update just the other day and they have adjusted their predictions for online video usage over the next five years. Due to rapid uptake of tablets, smartphones and the expected superphones, they predict …

Microsoft Drops 3,000 Word Reason for Supporting H.264, Fails to Mention Stake in MPEGLA

Microsoft Drops 3,000 Word Reason for Supporting H.264, Fails to Mention Stake in MPEGLA

Microsoft's Dean Hachamovitch, has lobbed a 3,000 word grenade at Google. The grenade is a lengthy description of why Microsoft will now support H.264 for web video in their Internet Explorer web browser and allow users to load a third-party codec for WebM. The one …

75% of Consumers Are Willing To Pay for Web Video Content

75% of Consumers Are Willing To Pay for Web Video Content

Here's some news that should get the attention of Hulu, Netflix, Amazon, Apple, and anyone else trying to sell video content to the online masses: most of them are willing to pay for it. A new report from Elastic Path shows that the video-consuming public …

Trouble in Huludise as Partners Decide How Online Video Service Will Survive

Trouble in Huludise as Partners Decide How Online Video Service Will Survive

Hulu, according to the Wall Street Journal, is rife with internal strife. It seems that there have been some meetings this week between the partners (NBC Universal, News Corp., and Disney) and the management of Hulu over the future of the company. At stake is …

Fear and Loathing in Online Video: The Video Codec Conundrum Continues

Fear and Loathing in Online Video: The Video Codec Conundrum Continues

My last post described, what Google's decision to drop H.264 from Chrome in favor of its own WebM format means for you, and concluded that this situation creates even more complexity video publishers, along with the potential of a massive increase in video publishing costs. …

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