Apple Articles

...

Microsoft Buys Video & Messaging Company, Skype, For $8.5 Billion

Microsoft Buys Video & Messaging Company, Skype, For $8.5 Billion

Seemingly out of nowhere, Microsoft has acquired Skype for $8.5 Billion, according to the Wall Street Journal. There were rumors last night of the deal, and that was the first I'd heard of this possible deal. Now, half a day later, it's official. The move …

Online Video Weekly News Reel – The Big Move Edition

Online Video Weekly News Reel   The Big Move Edition

Some of you may know that I live in the Czech Republic, but I'm an American by birth. After six years living in Europe I have decided to return to America. This has caused much happiness and an equal amount of sadness. But as a …

paidContent Mobile Conference Will Highlight Emerging Trends In Mobile Video

paidContent Mobile Conference Will Highlight Emerging Trends In Mobile Video

The paidContent Mobile 2011 conference is fast approaching, and we wanted to take a minute to let you know about the event. Held May 18 in New York City, the conference will feature some heavy hitters in the online media space, and a lineup jam-packed …

YouTube to Launch Major New Movies-On-Demand Service?

YouTube to Launch Major New Movies On Demand Service?

There are rumors swirling that YouTube is about to roll out a new movie streaming service sometime this week. Media outlets such as Engadget are quoting The Wrap, which claims to have insider sources—anonymous, of course—suggesting that the video giant has finally wrapped up deals with all …

Online Video Weekly News Reel – B-Easter Boys Edition

Online Video Weekly News Reel   B Easter Boys Edition

For the Catholics in the audience, Happy Easter, for the zombie lovers, Happy Zombie Jesus Day, for everyone else Happy Oestre, Ostare, Ostara, Ostern, Eostra, Eostre, Eostur, Eastra, Eastur, Austron and Ausos. It was a slow week in some parts of the world as Friday …

The Week’s Best Viral Videos & Marketing Lessons – Tornadoes, Cats, & Cellos

The Weeks Best Viral Videos & Marketing Lessons   Tornadoes, Cats, & Cellos

Each Friday I give video curating a shot with this column, hoping to find videos that both entertain and educate. Even in unbranded "home video" success stories we can find things to learn: what causes emotional responses in viewers, how videos are shared, and what …

Is Apple Building Their Own YouTube Competitor (iVideo)?

Is Apple Building Their Own YouTube Competitor (iVideo)?

Steve Rosenbaum, the CEO of Magnify.net and the author of Curation Nation, has an interesting editorial piece over at The Huffington Post today where he suggests an intriguing new service might be in the works at Apple: a YouTube killer. He cites several pieces of …

Are You Flipped Out About the Flip?

Are You Flipped Out About the Flip?

Sometimes products come along that just simply hit the mark. Whether it's based on filling a business or consumer need, or for its ease of use, innovative simplicity or aesthetic quality, these products have helped shape that industry. They've also spawned competition within its market …

The Week’s Best Viral Videos & Marketing Lessons – Unique Perspectives

The Weeks Best Viral Videos & Marketing Lessons   Unique Perspectives

The content pool is growing, I think. When I first started writing this weekly viral video round up column, I would flag maybe seven or eight videos throughout the week as potential examples for us to talk about. This week… I had over 60. So …

Best Branded Viral Video Marketing Ad: Apple’s New iPad Ad is Awesome

Best Branded Viral Video Marketing Ad: Apples New iPad Ad is Awesome

Apple has a pretty good history of creating memorable and popular commercials. It dates back to their now-infamous 1984 ad, and continues through to the "I'm a Mac, I'm a PC" ads from a few years ago. But lately, I've been a little burned out …

↑ Top