How To Outrank the Competition in YouTube Search [Reel Web #63]

Over the past couple of weeks, there have been a ton of changes at YouTube including a major change to their search algorithm, new annotations functionality, testing of a completely overhauled site design, and a lot of other stuff. In this week's ReelWeb, we take ...
YouTube Associated Website Annotations, Allow Off-Site Linking in Your Videos

On Friday, YouTube released a video featuring Dror Shimshowitz, the Head of Product for Creators and Curators. Among some of the changes that were announced in this video were Merch Annotations, in which you can sell your merchandise (and only your merchandise) through annotated links ...
Teacher's Extra Credit - 10 Steps to Create Your Educational Channel on YouTube : The EDU Playbook

YouTube recently released a new playbook, the YouTube EDU Playbook Guide. They are beginning to narrow down their playbooks into more specific areas. The last one was for brands, and it was a sort of mini-Creator Playbook. All playbooks are going to take pages from ...
YouTube Updates: EDU Playbook, Merchant Annotations, InVideo Promotions, Content ID & More [Reel Web #60]

On this week's Reel Web episode, we take a deeper look into several web video marketing related updates from the past week including updates to YouTube's Content ID program and copyright violation appeals process, new branding and promotional in-player functionalities via YouTube's new InVideo Programming, ...
YouTube InVideo Programming: How to Apply In-Player Branding Across All Your Videos, Instantly
YouTube keeps adding cool stuff out of nowhere and not announcing the changes. I get this odd feeling that the YouTube staff gets very excited about releasing a new feature and taking bets on how long it takes before someone notices. Within the last 24 ...
How to Download Your Entire YouTube Channel Library in Original Uploaded Format [Reel Web #59]

This week on the Reel Web, we'll show you a new feature that Google launched which allows you to download all of your original source video files that were uploaded to your YouTube channel. Additionally we cover a few new linking options for YouTube annotations, ...
How to Use Annotations to Link Directly to a Google+ Profile from a YouTube Video

The interactivity of YouTube videos can be a wonderful thing. You can put links for other videos, create calls-to-action, point out something special about the video that a viewer may not notice, and so on. Our friend Ronnie Bincer at Video Leads Online (he's a ...
How To Add Quizzes and Polls to Your YouTube Videos, Make Money on Vimeo, and More… [Reel Web #58]

This week on the Reel Web we offer a tutorial on how to use YouTube's new beta labs feature that lets you poll your audience with interactive survey questions served via YouTube annotations. We also discuss some online video news items from the past week ...
REVIEW: New YouTube App for iPhone and iOS Devices [Reel Web #57]

This week on the Reel Web we review some of the features of the new YouTube app available for mobile devices as well as what seems to still be missing. We also discuss a few more YouTube channel updates that make it easier for the casual viewer ...
5 Totally Dope YouTube Advertising Features (That Don't Exist Yet) - The YouTube Marketer's Wish List

YouTube has been pretty consistent about actively updating platform features and tools that make advertisers’ and content producers’ jobs easier. Recently, YouTube expanded custom thumbnails to more partners, enabled TrueView InStream for mobile, and gave partners the ability to swap out their usernames with their ...
YouTube Wishlist - Who Else Wants YouTube to Launch These New Features? [Reel Web #55]

This week on the Reel Web, we once again give a quick update on some of the new features launched in the past week at YouTube. We also discuss some recent chatter around whether or not video creators should jump ship from YouTube. Finally, we discuss several ...
Why YouTube Marketplace May Frustrate Everyone and Tons of YouTube Updates [Reel Web #47]

On today's Reel Web we talk about the new YouTube Marketplace and what that might mean for creators and brands, and how you might be able to get a piece of that $200 million worth of marketing budget. We also talk about YouTube's search for ...
Reaching Wider Audiences & Creating Discussion Through Video: The YouTube Advertiser Playbook - Part 6

There is nothing better than posting a video on YouTube and getting a discussion started, creating a dialogue about the content you created. Of course, you hope that discussion is positive, and people are raving about what a great video it is. Another thing you ...
Custom YouTube Thumbnails for All, Rewards, and More HUGE Features Coming to YouTube [Reel Web #46]

This week on Reel Web, we take a look at a lot of real exciting changes and updates coming to YouTube, many of which were announced only at Vidcon last week. We have been talking to a lot of YouTube people and we sat in on some ...
How to Optimize Metadata for Your YouTube Business Video Ad - The YouTube Advertiser Playbook: Part 4

The first section of the YouTube Advertiser Playbook goes over all the basics of producing your video, from pre-to-post production. In the next section, "Managing Your Videos," YouTube discusses optimizing metadata, channel design, and social involvement. Much of this is covered in the YouTube Creator Playbook as ...


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