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What’s the Optimal Length for Your Tutorial Video? Shorter Than You Think

Whats the Optimal Length for Your Tutorial Video? Shorter Than You Think

“How long should my video be?” The real question really ought to be “How short should my video be?” Videos are very accessible, and lend themselves to being shared, but unlike display ads, and images it’s up to our audience whether they will click play and choose to watch them or not. So make it easier for them to make that choice.

6 Excruciating Video Production Clichés to Avoid Like the Plague

6 Excruciating Video Production Clichés to Avoid Like the Plague

Video creators fall back on clichés because they’re familiar, comfortable, and self-explanatory. They boil an idea down to a few simple words or one iconic image. The flip side is that clichés are overused, meaningless, insincere, and, yes, generic. Your business presumably has a unique story, so why not just tell it.

7 Best Branded Instagram Videos of the Week: 20th March 2014

7 Best Branded Instagram Videos of the Week: 20th March 2014

Taco Bell shows off its new breakfast menu, ToyotaUSA takes us on a daydream, Peanuts launch their new movie, and Oreo cookies celebrate St Patrick’s Day. Watch these, and other best Instagram videos of the past 7 days

YouTube’s Geek Week: A Sneak Peek

YouTubes Geek Week: A Sneak Peek

YouTube’s Geek Week has kicked off–let’s see if the geeks can beat what the comedians did in May. Although after first glance, there doesn’t appear to be too much difference between the two right off the bat.

Simpsons Lead Artist Looks To Launch Animated Web Series Through Kickstarter

Simpsons Lead Artist Looks To Launch Animated Web Series Through Kickstarter

Erick Tran has been the lead artist on the blockbuster TV series The Simpsons for 15 years.  Now, he looks to get funding for his new animated web series, "Urban Reggie," through Kickstarter, a site where people can learn about a creative project and decide …

GoAnimate Lets Video Marketers Create Political Humor, Satire, and Entertainment

GoAnimate Lets Video Marketers Create Political Humor, Satire, and Entertainment

In response to the current election environment and just in time for the big GOP Debate on CNN (October 18), GoAnimate today released 20 unique (and amazingly accurate) animated character depictions of all the major political players in the Presidential race.  This includes eight of …

Adobe Edge: Animated Web Content With HTML5, CSS3 & JavaScript

Adobe Edge: Animated Web Content With HTML5, CSS3 & JavaScript

Adobe is all about Flash, or are they? While supporting their existing products, they are also taking on an approach to allow it [Flash] to co-exist with HTML5. Gaming, media and data-driven applications are all done in Flash already, so in HTML5 they want to …

5 Tips to Help Maximize the Impact of Animated Web Videos

5 Tips to Help Maximize the Impact of Animated Web Videos

With Common Craft, RSA and other explainer videos going viral across the web, animated videos have gained popularity as a fun and effective way for businesses to quickly explain their product or service. Video alone already has a big advantage over plain text – we …

Free Video Cartoon Animation Tool, Xtranormal, No Longer Free

Free Video Cartoon Animation Tool, Xtranormal, No Longer Free

Xtranormal has been getting a lot of good press lately, and was even featured in a recent YouTube blog post about free and easy ways to create your own holiday video greetings.  But if that blog post were written today, it would come with a …

Best Online Video Ad Campaign: Google’s Nexus S Unboxed By Ninjas

Best Online Video Ad Campaign: Googles Nexus S Unboxed By Ninjas

I love video advertising that skewers the typical YouTube experience. I love when ads like this one for The Expendables or this one for Tipp-Ex appear on the surface to be standard YouTube videos, only to then make use of the entire screen, revealing themselves …

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