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How To Increase the CTR of Videos in Email Using Animated GIFS [Creators Tip #146]

How To Increase the CTR of Videos in Email Using Animated GIFS [Creators Tip #146]

As a video marketer, that might entail creating some email marketing that includes video content. On today’s Creator’s Tip, we give you a very simple tip to help you increase the click-through rate (CTR) on those video emails.

Video Email Facts & Marketing Best Practices: The Case for Video in Email

Video Email Facts & Marketing Best Practices: The Case for Video in Email

If you've made it to this third installment of our video in email series, you already know that video in email has finally arrived (Part 1). Plus, you've assuaged yourself of many of the old beliefs (Part 2) about video in email.  As a result, you now understand the case …

Video Email Demythified – The Case for Video in Email: Part 2

Video Email Demythified   The Case for Video in Email: Part 2

For over a decade, marketers were told that the only way to implement video in email campaigns was to include a link in the email pointing to a video playing on a landing page.  Placing a video in the email message itself was looked upon …

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