Amazon Articles

The State of Video for E-Commerce Retailers: Q4 2010 Report

Sunday Sky released their Q4 2010 research about video in eCommerce. I just managed to get into it and process the info so I could tell you about it. Their research looks at the top 50 online retailers and their use of video marketing in ...

Why YouTube's Recommended Videos Sucks, and How It's About To Improve

Did you ever wonder how YouTube settled on the algorithm that powers their Suggested Videos feature? Me neither, but thanks to WebProNews, we now know that it is based on something from Amazon.com. Specifically, it's based on the "old Amazon recommendation engine." We know this because of ...

75% of Consumers Are Willing To Pay for Web Video Content

Here's some news that should get the attention of Hulu, Netflix, Amazon, Apple, and anyone else trying to sell video content to the online masses: most of them are willing to pay for it. A new report from Elastic Path shows that the video-consuming public ...

Media Metrix November 2010 - Retail Prevails, Google Ad Network Reaches 93 Percent of US Surfers

So is it any surprise that retail and eCommerce sites showed massive uptakes last month? Nah, I didn't think so. How about Yahoo! unseating Google as top prop(erty) on the web? Here's a scary fact, the Google Ad network has more unique visitors than the  ...

Following Google’s Lead for A Super Obvious and Powerful Video Marketing Tip

While researching possible article topics today, I ended up going down a rabbit hole of my own making over at the main Google blog.  See, I started by reading a post about the new Nexus S smart phone, which will run the much-hyped Gingerbread version ...

Online Video Advertising Is Starting To Look A Lot Like TV

Online video ad management firm Freewheel has found that the number of ads that run in the middle of online video shows has increased by 8 times from the start of the year. This is the latest evidence that Internet TV is going to be ...

Amazon Goes Hollywood With Amazon Studios – Filmmakers and Screenwriters Wanted

ReelSEO's Grant Crowell I interviewed a spokesperson from Amazon.com's new online business, Amazon Studios to learn about the program's new business model for discovering and paying new filmmaking talent with an eye on making big motion pictures. But do they plan to expand beyond feature length-films, and offer these same business opportunities and incentives to web-based video producers as well?

Massive Cloud-based GPU Potential for Online Video Via Amazon Services

I wrote at article this morning at GDN (Amazon Clusters Offer Massive GPU Potential) talking about the potential that the newly announced cloud-based GPU (that's graphics processing unit, just in case) service from Amazon could have for the gaming industry. It took some hours for ...

The Sunday News Reel – Week of 18-24 October, 2010

Brrr! It's cold over here (well at night anyway). I do believe there's snow at the top of the local mountain already. That would be Ještěd for those that are interested, on a clear winter day I can see it from my office window, we ...

E-Commerce Retailers - Active In Social Media But Lacking Mobile Video and HTML5

Some retailers are more active in social media than you might imagine. A full 12% of them have more than one million fans. Brands in that category include Victoria's Secret, Kohl's, Nike, Target, Walmart and Best Buy). Over 50% have over 100,000 fans. I wish ...

Google TV Missing Major TV Network Partners, and I Doubt Google Cares

Yesterday Google finally opened the curtain on Google TV, giving the world some much-needed detail on what the product is and what it will be able to do.  And I was pretty impressed.

Dell Eyeing Internet TV and Streaming, Roku Wants A Bite Out of Apple

Dell, along with everyone and their brother it seems, wants in on the streaming video pie chart and they're preparing to cut themselves off a slice according to the latest reports. Networkworld reports they're looking into getting some devices in their lineup and looking over ...

Amazon Wants Your VOD Dollars, But Can It Sell Itself?

Amazon has finally jumped head first into the video-on-demand pool after standing on the edge and dipping its toe in for what seemed like ever. The monstrous, global eRetailer have gone into the deep end and are swimming for gold. This will be another subscription-based ...

Google TV vs. Apple TV – A Side-By-Side Comparison – What’s What?

Mark thought it would be cool to have a resource article about Google TV. I thought it would be cool to have one about the Apple TV (no, not really). So we compromised (or rather, I snuck off and wrote this instead). Instead of just limiting ...

Online Video Marketing Basics: Part 4 - Choosing The Right Video Production Equipment

Welcome to Part 4 of our ongoing Online Video Marketing Basics series.  It's intended to be a help—a sort of guide, if you will—for individuals and businesses just getting started with online video.  We've already covered Why You Should Get Involved with online video, Choosing ...