In the gilded tower of Comcast, laughter rings throughout the halls as C-level executives “make it rain” with the new found wealth they have just extorted from Netflix to ensure that consumers who already pay both companies get the exact service they pay for.
Chromecast may be as cheap as chips to buy, but not every TV, cable, or other broadcast provider is on board, and many may never be. Amazon, Apple, Microsoft, Sony and Comcast have their own plans for distribution, and Chromecast probably isn’t on any of their lists.
Amazon has teamed up with FreeWheel to begin ramping up video advertising at the world’s largest eCommerce site. The possibilities are mind-boggling when you think about the amount of behavior data they probably have stored on shoppers.
Will.i.am and Maker Studios are teaming up on YouTube, Amazon is considering a 50% price increase for their Prime service but say that has nothing to do with increasing online video costs, and TiVo is buying content-recommendations company DigitalSmiths. Read about these and other stories of the past few days from ReelSEO.
It’s not only Microsoft, EA are also paying YouTube personalities to promote new games. Elsewhere, Verizon move into online video, and Amazon may or may not be planning an OTT service. More on these and other stories of the last few days in online video, from ReelSEO.
Comcast reverse the cord cutting trend and sign up more subscribers than they’ve lost, Sony announce cloud-based VoD service and Google Glass prescriptions are here and they are surprisingly affordable. More on these and other stories of the day in online video from ReelSEO.
Roku is pre-loading their technology into TV sets, Netflix is testing out new subscription plans and Google wants to make YouTube inescapable by putting it in your car. More on these and other stories of the last few days in online video from ReelSEO.
2013 was a huge year for OTT (Over The Top) devices and content providers, but that’s nothing compared to the growth of original content that Amazon, Hulu and Netflix are promising for 2014, alongside some exciting developments in OTT technology.
YouTube is coming to Roku after three years of wrangling and Glass owners get more features including the ability to send and receive Hangouts and upload videos to YouTube. More on these and other stories of the last few days in online video and cable from ReelSEO.
The cable industry has been facing some real challenges over the past few years, the least of which is cord cutting. Now Comcast must be feeling the sting of all those lost subscribers because they’re starting to dream up new ways to monetize content via more video advertising.