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An Unsolicited Advertising Suggestion for YouTube

An Unsolicited Advertising Suggestion for YouTube

YouTube, like their parent company, has some pretty slick programming applications. The most impressive, in my opinion, is Content ID. Content ID monitors uploaded video and alerts copyright holders whenever copyrighted video content is used illegally – automatically. At that point, the copyright holder can …

Google Might Value Brand Over Keyword-Rich Domain Names

Google Might Value Brand Over Keyword Rich Domain Names

Google is always changing the various signals they look at to determine a site's relevance. This is typically done in reaction to the world of SEO (particularly the black-hat variety) attempting to game one or more signals. For instance, the meta-description and meta-keyword tags don't …

Brightroll to Fight Online Video Advertising Click fraud with Adometry

Brightroll to Fight Online Video Advertising Click fraud with Adometry

Brightroll has expressed their love for us in emails. When it's something so important like fighting click fraud, everyone needs to be informed. Adometry is offering CPC Ad Analytics technology which provides immediate relief from click fraud headaches for ad networks and their advertisers, with …

What SEO Experts Advise for Those Penalized By Google’s Farmer Update

What SEO Experts Advise for Those Penalized By Googles Farmer Update

Mark's down at SMX San Jose this week, rubbing elbows with some of the SEO industry's top authorities, and the most-discussed topic or theme is easily the recent Google algorithm update. Most of the industry has taken to calling it the "Farmer Update," a nod …

Affected By Google’s Recent Algorithm Change? Tell Them!

Affected By Googles Recent Algorithm Change? Tell Them!

Google made waves last week with a pretty major update to their algorithm. Perhaps you read about it? At least 12% of all search queries had their results affected by this update. The goal? To remove some of the so-called "content farms" from the top …

Social Video Optimization Vs. Video Search Optimization: Which is Better?

Social Video Optimization Vs. Video Search Optimization: Which is Better?

With the heavy convergence of video in both search results and social media, do we now need to distinguish business strategies for optimizing video for search engines versus social media channels? Is social video optimizing just about placing videos for YouTube and social networking sites …

SEO Ranking Factors, Trends & Search Predictions for 2011

SEO Ranking Factors, Trends & Search Predictions for 2011

Bruce Clay is a name that should mean at least a little something to you if you're in the search engine optimization business. They are one of the oldest, largest, and most trusted search firms in the world. And they're using their considerable experience and …

HTML5 Video Codec War Explodes as MPEG-LA Openly Calls for VP8 Patent Claims

HTML5 Video Codec War Explodes as MPEG LA Openly Calls for VP8 Patent Claims

The HTML5 video codec war just exploded! MPEG-LA, who you will remember holds the H.264 patent pool, just invaded Googlonia with a call for patent claims on the VP8 video codec. You will remember that Apple is a member of the H.264 owners, along with …

Why YouTube’s Recommended Videos Sucks, and How It’s About To Improve

Why YouTubes Recommended Videos Sucks, and How Its About To Improve

Did you ever wonder how YouTube settled on the algorithm that powers their Suggested Videos feature? Me neither, but thanks to WebProNews, we now know that it is based on something from Amazon.com. Specifically, it's based on the "old Amazon recommendation engine." We know this because of …

Google Publicly Accuses Bing of Stealing Search Results: The Gloves Are Off

Google Publicly Accuses Bing of Stealing Search Results: The Gloves Are Off

While Google and Microsoft have been heavyweight rivals for quite some time now, they're fighting a new battle today, and the gloves appear to be coming off. Never before in my time as a search engine marketing consultant have I ever seen the kind of …

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