agencies Articles

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Virtual Spokespersons and Video Spokesmodels

Video spokesmodels are appearing more frequently on websites. Are they an innovative marketing tool that more businesses should have? Or, do they violate usability best practices and ignore permission-based marketing standards, and turn off audiences. Or maybe, it is both, and still successful? ReelSEO's Grant ...

New Online Video Ad Affiliate Program for Publishers and Agencies

Today, Jivox, an online video advertising service for SMBs that we've covered in the local video space, announced the launch of a "one-of-a-kind", online video advertising affiliate program for publishers, agencies, and other referral marketers.  The program provides these affiliates with an opportunity to offer ...

Local Search and Online Video - Why SMBs Need A Video Searchmercial

Increasingly, we hear business owners say, "I don't want a marketing strategy, I don't need a branding review, and I definitely don't want to spend $50,000 on a 30-second TV ad!  Just give me an effective video that I can use online to explain what ...

Youtube Content ID - Major Media Companies To Sell Video Ads

Thats right!  Now, according to an exclusive that I just read on Techcrunch: "YouTube is trying to convince them that love is better than war by giving them a cut of advertising revenues from their videos that appear on YouTube, regardless of who put them ...

Keepin Score With Video Metrics: Interview With ComScore's Tania Yuki

ReelSEO's Grant Crowell interviews comScore's Video Metrix Product Manager, Tania Yuki. Tania shares some of the notable trends in the video measurement industry, why she believes that "2009 really is the time that the synergy of online video and commerce is going to happen," and what ...

Online Video and The Law (for Video Search Marketing Dummies)

ReelSEO's Grant Crowell hosts this special podcast highlighting legal issues involved with marketing video online.. Grant shares his own research and interviews with several intellectual property attorney, who are also all speakers at search marketing conferences.

Online Video, Search Marketers and Legal Issues – Interview With Deborah Wilcox

In our continued legal series, ReelSEO's Grant Crowell interviews Deborah Wilcox, partner with the law firm Baker Hostetler and co-chair of the firm's Intellectual Property Litigation Practice. Deborah is one of the longest-standing speakers for search engine marketing conferences on legal issues, having spoken at ...

blinkx Unveils New Online Video Ad Unit - Dubbed "Un-roll"

blinkx, the world's largest video search engine, today introduced the Un-roll Unit, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, and enables users to engage with a brand continuously ...

Video Agencies' Marketing Tips for Small Businesses

Four online video production agencies for small businesses shared their perspectives and tips for small businesses  at the Search Engine Strategies conference on the panel, Using Video in Small Business Marketing, moderated by The Kelsey Group's Michael Boland.

Top Ten Online Viral Video Ads of 2008

Yesterday, The Feed Company released its list of the top ten online viral video ads for 2008. "You have a lot of younger creatives at the ad agencies who have grown up on the Web who don't think in terms oftraditional60-second spots anymore. Our Top ...

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