Adwords Articles

...

Everything You Always Wanted to Know About AdWords for Video* (*But Were Afraid to Ask) [Creator's Tip #102]

Everything You Always Wanted to Know About AdWords for Video* (*But Were Afraid to Ask) [Creators Tip #102]

In this week’s Creator’s Tip, we go long! We get BLASTmedia’s Ryan Noel to tell us everything about AdWords for Video: where to start, who to target, where the ads will appear, the frequency at which they will appear, and so on. Follow this video to start becoming a master.

How To Track Unclicked Video Ad Impressions With Google Analytics

How To Track Unclicked Video Ad Impressions With Google Analytics

Google Analytics is essential for understanding how your site and marketing is performing. Now, they have introduced a new feature which allows advertisers to track unclicked video ad impressions to see how they still contribute to the conversion process.

5 Totally Dope YouTube Advertising Features (That Don’t Exist Yet) – The YouTube Marketer’s Wish List

5 Totally Dope YouTube Advertising Features (That Dont Exist Yet)   The YouTube Marketers Wish List

YouTube has been pretty consistent about actively updating platform features and tools that make advertisers’ and content producers’ jobs easier. Recently, YouTube expanded custom thumbnails to more partners, enabled TrueView InStream for mobile, and gave partners the ability to swap out their usernames with their …

Weekly Online Video News Round Up

Weekly Online Video News Round Up

Another week is rapidly passing us by and once again I've collected all the news that didn't make it into an article here at ReelSEO. It's a diverse array of interesting stats, offerings and ideas.

Google TrueView In-Stream Takes AdWords for Video Mobile

Google TrueView In Stream Takes AdWords for Video Mobile

Yesterday, on the Google Mobile Ads blog, Phil Farhi, group product manager at YouTube, announced that TrueView in-stream video ads have expanded their reach to mobile devices. TrueView in-stream videos can appear on YouTube Videos (Watch pages on YouTube), on video publisher pages in the …

3 Must-Know YouTube Measurement Tools for Brands: The YouTube Advertiser Playbook – Part 9

3 Must Know YouTube Measurement Tools for Brands: The YouTube Advertiser Playbook   Part 9

When you're a brand and you've turned to video for your advertising needs, you might like to know how exactly those videos are performing. Who are they reaching, how are they finding it, and are they enjoying it? Luckily, YouTube provides analytics, a load of …

Kick-Start Your Video Traffic With AdWords for Video: The YouTube Advertiser Playbook – Part 7

Kick Start Your Video Traffic With AdWords for Video: The YouTube Advertiser Playbook   Part 7

The first few sections of the YouTube Advertiser Playbook play out like a mini-Creator Playbook.  In the section named, "Promoting Your Business," the Advertiser Playbook talks a great deal about AdWords for Video and getting your videos and ad campaign seen by inserting them into …

YouTube Ponders Solution to Partner Discoverability Concerns, Video Ad Dollars Rise, and More… [Reel Web #43]

YouTube Ponders Solution to Partner Discoverability Concerns, Video Ad Dollars Rise, and More... [Reel Web #43]

This week on The Reel Web we're going to be cover a few online video industry news items from the past week including more research that shows an increase in advertiser/marketer spending towards online video. We'll also be taking a look at a recent YouTube …

You Can’t Run for Office in 2012 without a YouTube Campaign

You Can’t Run for Office in 2012 without a YouTube Campaign

You can’t run for dogcatcher these days without a YouTube campaign.  And whether they are Democrats or Republicans, candidates running for office in 2012 can learn some video marketing lessons from San Francisco Mayor Ed Lee. When interim San Francisco mayor Lee announced he was …

Google Help Desk Hangout On Air This Week: AdWords for Video

Google Help Desk Hangout On Air This Week: AdWords for Video

If you are trying to get the most out of your online video marketing and advertising campaigns and are using Google Adwords then you need to set some time aside later today for the Google Hangout On Air which is set to be all about …

↑ Top