Adtech Articles

Video In Social Economy – Interview With Lemonade.com's CEO Tom Zawacki

We caught up with Tom right after his session at ad-tech Chicago: The Banner is Dead: Digital Advertising Strategies in the Age of Earned Media, which played to a packed house. In our audio interview, we discuss with Tom why search marketers need to be paying attention to the social side of e-commerce, the consumer behavior distinctions ...

Google Claims No Bias for YouTube In Search Results – Do You Believe It?

ReelSEO earlier covered prominent search marketers' growing concern over what they perceive as Google's strong bias for YouTube in its universal search results. I recently posed that question to Google's CPG Industry Director, Kevin Kells, and ad tech's keynote speaker.

Meet Us At 2008 Chicago AdTech Conference

ReelSEO is inviting speakers at the adtech Chicago 2008 conference for on-camera interviews for their respective publication websites, who can speak about how their company’s products, services, or activities are beneficial to online marketers in the video industry, along with what issues and trends they can provide commentary and analysis on. Reporter and Media AnalystGrant ...

Adtech Chicago Preview – Video Sessions

The adtech Chicago conference for August 5-6th at Navy Pier is scheduled to feature 7 sessions which are either video-specific or make mention online video in their session description. Read article... The video related sessions for ad:tech Chicago are: The State of Online Video: Going Beyond the Pre-Roll Keynote Roundtable Panel: The State of the Industry Power Panel: ...

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