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VUDU, Brightcove To Deliver Content To Set Top Box

Two big names now getting together to offer one big service. Brightcove,  a leading video delivery platform and VUDU a home theatre digital content provider, have hopped on the couch together to put some ad-supported digital content onto set top boxes everywhere. Through the agreement, …

IAB VPaid Guidelines – Video Player–Ad Interface Definition Guidelines

Recently the Interactive Advertising Bureau (IAB) has been working hard to set some guidelines for all sorts of online advertising, including now, video advertising and players. Last week they released their Video Player–Ad Interface Definition Guidelines (VPAID) which looks at simplifying the buying and selling …

Microsoft Focusing On Future of Online Video

Microsoft held their second annual digital showcase last week in New York. On display were several forward-looking concept pieces including online video. "We've made an investment in premium content centered around video," said Senior Director of eastern U.S. sales at Microsoft Advertising Rick Song, when …

EveryZing Helps Customers Monetize Videos With YUME

EveryZing, the media industry's go-to solution for next-generation universal search and audio/video SEO, announced today that it has entered into a strategic partnership with YuMe to provide turnkey in-stream advertising solutions to its network of publisher customers. YuMe is the leading ad management platform and …

Wildscreen.tv Review – The Source for HD Video Sharing?

Well that's what they say on their about page They go on to say: "Wildscreen.TV lets video creators cash in, not sell out and offers 100% Ad Revenue to their users if they place their own adverts on their custom channel." That's not such a …

Online Video Advertising Industry Report for Q4 2008

As all of us in the online video arena have experienced, the online video market is one that seems to look better and better each day. Online video marketing has been touted as one of the most effective methods of interactive marketing and is expected …

JW Player and Long Tail Video Platform Overview – The #1 Open Source Video Player

JW Player and Long Tail Video Platform Overview   The #1 Open Source Video Player

http://www.reelseo.com/long-tail-video/ – Long Tail Video Ad Solutions – An overview of longtailvideo.com and the JW Players – JW FLV Player and JW Media Players.

Robust Live Streaming Video Platform for Professionals – Mogulus Pro

Mogulus allows producers to stream live, linear and pre-recorded internet television anywhere on the web via their player widget.  As of a recent announcement, they now offer two versions, the Free, ad-supported version and the Pro version. The Pro version was only recently announced and …

Internet Advertising Is Better Poised To Withstand Recession – Research

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues reached almost $5.9 billion for the third quarter of 2008, representing an 11 percent increase over the same period in 2007. While double-digit annual growth continues, the quarter-to-quarter curve remains …

Kelsey ILM:08 – Opening Keynote – Deja Vu – All Over Again

The opening keynote is being presented by Mark Canon, President of New Media, Yell.com – which owns yellowbook.com in the US.  He was previously the founder of Switchboard, worked on AOL search, and was the SVP at Autobytel. The title of his presentation is "Deja …

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