acquisition Articles

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Eyeblaster Is First To Meet New IAB Video Guidelines

Eyeblaster, the global leader in integrated digital marketing solutions, has successfully completed an independent audit by the Media Rating Council (MRC) against the Interactive Advertising Bureau's (IAB) Ad Impression Measurement Guidelines, making Eyeblaster the first to be accredited in the three major areas of online …

What Is A Video White Paper? Definition and Overview

What Is A Video White Paper? Definition and Overview

So, have any of you heard of this new trend towards what is called, "Video White Papers?" Video white papers are a relatively new concept, so let's define what a video white paper is. Basically, it is simply an alternate delivery medium for white papers, …

LiveUniverse Officially Announces Revver Acquisition

LiveVideo.com, the leading interactive live video community, a subsidiary of online entertainment network LiveUniverse, Inc. ("the Company"), has joined forces with Hollywood-based Revver.com and acquired 100% of the stock of the online video pioneer. MySpace Founder Brad Greenspan is the Founder/Chairman/CEO of parent company LiveUniverse, …

SpotRunner Expands Online Video Advertising Offerings for SMBs

Spot Runner Extends Leadership in Local Advertising by Acquiring Weblistic, a Top Online Marketing Services Provides Spot Runner today announced it has acquired Weblistic, a leading provider of online marketing solutions for local businesses, in an all stock transaction. The addition of Weblistic's local online …

Joost Gets Funnier With CollegeHumor Online Videos

CollegeHumor (www.collegehumor.com), the definitive source for irreverent student humor and leading online source of original comedy videos, today announced that it will bring its high-quality CHTV original videos to Joost(TM) (www.joost.com), the world's first broadcast-quality Internet television service. CollegeHumor's CHTV original videos will be made …

Yahoo Battles Youtube With Maven Networks

Yahoo announced Tuesday that it has acquired online video platform provider Maven Networks, in a $160 million deal. Yahoo's acquisition of Cambridge, Mass.-based Maven highlights the growing importance of online video and Yahoo's efforts to broaden its advertising network amongst news that Microsoft proposed a …

Yahoo’s Video Becoming Flickr Video Sharing

A few blogs around the net are reporting that Flickr, Yahoo.com's extremely successful photo sharing community website will soon launch with video contributions.  We knew this was in their product roadmap as back in August of 2007, Yahoo Video GM Mike Folgner told techcrunch : …

New Video Marketing Product for Small Businesses

New Video Marketing Product for Small Businesses

eLocal Listing announced today that it has launched eLocal Video, an affordable and customized online video that enhances a business' listing and increases their online presence. In a continued effort to provide leading edge Search solutions to our customers, eLocal Listing is offering a personalized …

Video Viewing Behavior Measurement Tools

Visible Measures Introduces Internet Video Industry's First Audience Behavior Measurement Suite Visible Measures Corp, a Boston-based technology startup specializing in measuring the behavior of Internet video audiences, today unveiled VisibleSuite, the company's flagship solution to help video publishers and advertisers understand and grow their online …

Revver, Please Dont Go Away Yet

Ok, so I am seeing tons of posts out there in the rumor mill pointing to the possibility of Revver going under soon, so let me add to the mix. I know that there are just too many (my opinion) sites out there today competing …

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