Online Video Subtitles Increase Video Viewing By 40% - Research
In addition to the fact that subtitles can assist with accessibility and discoverability, subtitles can also increase the amount of time that a user spends watching a video by almost 40 percent. In fact, where subtitles appeared, 80 percent more people watched the entire video to its completion. This is an important indicator for post-roll ...
Flip Mino HD Camcorder Review – Good or Bad for Business Video?
Billed as the "world's smallest HD camcorder," is the Flip mino HD a smart investment for those serious about online video marketing and video SEO? ReelSEO's Grant Crowell, and video producer and director Bob Sandidge of Creative Core Media, put the camcorder through a series of semi-grueling tests in this podcast review, and a custom ...
OmniVideo - The Future of Online Video Monetization and Discovery - Interview With James McQuivey of Forrester - Part 2
The following is Part 2 of our interview with James McQuivey(Ph.D.), Vice President and Principal Analyst at Forrester Research. In Part 1 of our interview, we covered some background on James as well as some of his thoughts regarding the future of video consumption. In Part 2 (below), James discusses the future of online video monetization, video discovery ...
Usability Standards for Web Video (Where The Hell Are They??)
Most companies producing online video content aren’t giving enough consideration to the end user’s experience with the video they’re watching. Despite the huge business growth of online video, not a single major usability organization or video solutions provider has put out any publicly available ‘best practices’ information on the web video experience for the end ...
Video Now Passing Search In Total Views
Online video views are now surpassing searches performed on the top 5 search engines, according to the most recent two months of stats released by comScore. In October 2008, 12.6 total billion searches were made – as compared to 13.5 billion videos viewed. “Video is now a standard, an expectation.” Says Michael Boland, Senior Analyst ...
Will It Blend (for 50 Bucks)? The 'budget Myth' About A Popular Viral Video Campaign
One of the myths with viral video marketing perpetuated by both search marketing pundits and mainstream media is an example they give about a wildly successful viral video campaign, claiming it was done with only chump change, so anyone else with just their own creative strategy can do it, too – right? That ”budget myth” is ...
SES Search Usability Panel's Recommendations for Video SEO
ReelSEO’s Contributing Guest Reporter Erika Blackwell continues her coverage of the Search Engine Strategies Chicago 2008 conference, and asks the Usability and SEO Panel – What usability tip do they recommend to clients when it comes to featuring video on their website? The panel’s reply: Include transcriptions and captions; plus include a “click here to ...
Video SEO Tutorial - Using SWFObject 2.1 To Provide Alternative HTML Content (Part 2 of 2)
In Part 1 of this series, I introduced Video SEO, Flash Video, and the importance of using SWFObject to provide alternative content for accessibility and SEO purposes. I explained why you would want to provide alternative content for your flash video projects and how to utilize SWFObject to accomplish this. In Part 2, we’re going ...
Using SWFObject 2.1 To Provide Alternative HTML Content (Part 1 of 2)
The rise of online video content has led to many questions about Website Video SEO, or how to optimize your videos on your website so they can be crawled and indexed by the search engines. From a best practices standpoint, there are several things you can do in order to properly optimize your video content ...
Youtube Annotations - Video Marketing Tip To Drive Traffic To Videos
YouTube videos have the capabilities to support annotations. These are notes that are displayed in the video as it plays. They can be informational, narrative and even, interactive as they can link to over videos and YouTube urls.
Youtube Enhancements Keep On Coming - Search In Player Functionality
Youtube has been on a roll over the past several months with tons of new functionality for users including the ability to add captions, captions with translations, annotations, deep-linking, etc.... In case you didn't notice, about a week ago, Youtube added 4 new features to their embeddable player. Most notably, Youtube has now added a ...
Nexidia Speech Recognition Technology To Assist With Enhanced Video Search
Nexidia, the market-leading provider of highly scalable and accurate rich media search and speech analytics software, announced today they have been chosen by Thought Equity Motion, the world leader in providing access to high quality film, video and music content, to augment Thought Equity’s online content tagging capabilities, enabling an enhanced, more effective video search ...
Youtube Videos Become More Accessible - Auto-Translate Captions In Multiple Languages
One strategy in making your videos more accessible to a wider audience may be to include captions and subtitles in multiple languages with your video. Adding captions and subtitles to your videos not only make your video accessible to those with hearing impairments, but adding them in multiple languages can help to drive additional traffic ...
TheFeedRoom Enterprise Video Platform 4.0 Released
On the heels of the recent relaunch of NYTimes.com video with Brightcove, The FeedRoom has announced its new FeedRoom 4.0 Enterprise video platform (EVP). Below is the announcement from the FeedRoom. The FeedRoom, a leading provider of online video solutions for media companies, corporations and government agencies, today announced the release of FeedRoom 4.0 Enterprise ...
YouTube Offers Captioning for Increased Accessibility and Indexing
YouTube has been working hard to expand the offerings at the site and make the videos more accessible to everyone. One of the features they just recently rolled out was the ability to include captions in videos. When uploading a video to YouTube now you also have the option to upload a closed caption file ...
