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In stream Online Video Ad CPM Higher than Cable Prime Time? tvvsonline 360x240

In-stream Online Video Ad CPM Higher than Cable Prime Time?

We now have an idea of the video ad CPM pecking order... but we're not going to spill it here because that defeats the purpose of this excerpt. This new report does do one thing, supports our hypothetical Hulu average CPM math back in December... Want the specifics? Then you need to read on Reel Believers! You may just be amazed.
Comcast Want to Further Monetize VOD Content with Even More Ads comcast seinfeld 360x240

Comcast Want to Further Monetize VOD Content with Even More Ads

The cable industry has been facing some real challenges over the past few years, the least of which is cord cutting. Now Comcast must be feeling the sting of all those lost subscribers because they're starting to dream up new ways to monetize content via more video advertising.
The Online TV Network That Cried Wolf: Hulu Doesnt Sell Again hulu year end

The Online TV Network That Cried Wolf: Hulu Doesn't Sell Again

Hulu didn't sell again. Back in 2011, it looked like it was hot to sell and then it pulled out at the last minute. And this year, it looked like it was hot to sell again. But Hulu has proven to be one big tease again in 2013.
ABC Makes Live TV Possible on Any iOS Device abc

ABC Makes Live TV Possible on Any iOS Device

ABC is making their live broadcasts available through their "Watch ABC" app, which is being regarded as a move to combat embattled live-streaming service Aereo. ABC becomes the first major network to make an app available to broadcast all their shows live.