Fine, 4:3 is not technically square, but it's close enough on multiple levels. But I digress, this is not about video jokes, this is about Streaming Media East and why you should be there and not, well, anywhere else at that time, on those days. So let's run through the program and see how many reasons I can come up with for you to get there.
Streaming Media East is set to take place May 13-14th at the New York Hilton Midtown. Monday, May 12th, is pre-conference kick off day and features some interesting how to sessions including Producing A Webcast From Soup To Nuts: Part One and Two, Building A Better Web Video Player, and Setting up Live Streaming Workflows On-Premises and In The Cloud. You would most likely find me at that Webcast production series because that's something I'm very interested in.
On Tuesday Twitch takes over with the opening keynote. You know that's going to be interesting because they do some massive amount of live streaming these days. After that keynote there's even a Big Streaming: Technical Challenges of Large-Scale Live Events panel discussion. However, I would probably be found at The Business of TV As An App because it's all about TV Everywhere and learning how to best utilize the app mentality.
Later in the day you might think you would find me at Presentation: Connected TV Platforms In Action but really I'd be at Netflix's Video Workflow: Transcoding, Codec's and 4K Streaming because that sounds riveting to me, seriously. At the same time though is How To: Building a DASH Video Player which also looks cool.
After lunch I would definitely be at Insights in Viewability and Measurement in Tech Innovations because that's one of the most important topics of 2014 for digital video advertising. Then later in the day I might be found at Best Practices For Live Streaming Production, or How To: Driving Commerce Through Streaming Video. Though later I would be at Server-Side Ad Insertion: Reducing Video Player Complexity & Improving Reliability unless that got boring then I would head off to 4K Streaming: Cost, QoS, and Cutting Through The Hype and that would end my day.
Wednesday would start off with Achieving Video Advertising Campaign Goals Through Data, Monetizing Premium Content: How to Measure, Analyze, and Drive Value from Video, How Advertisers Can Master the Spend Between Television and Digital Video, and New Opportunities for Monetizing Premium Video.
And that's just what I would be listening in on. There are tons of other panels, discussions and talks on a range of other things as well. But I won't be there, so take my place and tell me what I missed.
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