Creator's Tip

How to Turn Your Creative Passion for Video into a Profitable Business [Creator's Tip #67]

How to Turn Your Creative Passion for Video into a Profitable Business [Creators Tip #67]

If you're a video creator and you would like to start making a living from your creativity through your own business, there are ways you can transition into becoming a creative entrepreneur in the video business. For many creative types, business operations like forecasting, inventory, and ...

How to Copyright Your Video Content Online & Protect Ownership [Creator's Tip #65]

How to Copyright Your Video Content Online & Protect Ownership [Creators Tip #65]

Being that most of us are career marketers or video professionals, copyright protection, ownership, trademarks, fair-use and other legal matters that relate to the internet can be a bit confusing to understand.  How should one go about copyright protecting video content for the web?  How ...

Tutorial: How-to Create a Custom YouTube End Slate / Card [Creators Tip #64]

Tutorial: How to Create a Custom YouTube End Slate / Card [Creators Tip #64]

Creating a custom, interactive end slate (A.K.A. tail slate, outro, end screen) for the end of your YouTube videos is something that I recommend in all of my talks and to all my clients looking for best practices in YouTube marketing.  They offer a great way to ...

8 Simple Ways to Build & Grow Your YouTube Audience [Creator's Tip #63]

8 Simple Ways to Build & Grow Your YouTube Audience [Creators Tip #63]

Online video creators thrive when spending time developing new content ideas to entertain and grow their audiences.  After all, being creative is what drives creative people.  However, to be 'reel' successful, it's just as important for creators to focus their time and energy on building ...

10 Tips: How to Book Celebrity Guests for Video Interviews [Creator's Tip #62]

Having guest appearances from time to time in your videos is a great way to add unique content to your channel and introduce your existing audience to new ideas and concepts.  Special Guests can provide expertise that you may not have and/or content that you ...

4 Ways to Evaluate Your Performance Beyond Video Views [Creator's Tip #61]

4 Ways to Evaluate Your Performance Beyond Video Views [Creators Tip #61]

There are a couple of ways that you can gauge how effective and successful your online video content really is.  A lot of people focus on video views for that (we've debated the value in views before), but that may not be the best way ...

How to Build a YouTube Creator Network in Your Niche [Creator's Tip #59]

How to Build a YouTube Creator Network in Your Niche [Creators Tip #59]

As we all know, YouTube has become much more than just a website to merely consume video content.  It's the second largest social site with a huge, valuable community of creators, viewers, lurkers, and everyone in-between. Youtube networks have been popping up left and right ...

How to Strengthen Your Online Video Brand with the Primal Code [Creator's Tip #58]

In this week’s Creator’s Tip we again speak with Patrick Hanlon author of "Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future." After reading his book, I started applying the seven aspects of the Primal Code to my personal vlog channel and started seeing ...

How to Turn Viewers into Brand Advocates Through the Art of Primal Branding [Creator's Tip #57]

How to Turn Viewers into Brand Advocates Through the Art of Primal Branding [Creators Tip #57]

This week on the Creator’s Tip, Patrick Hanlon from Thinktopia talks to us about his book Primal Branding.  We’ll cover the seven aspects of the primal code briefly and why you should incorporate it into your video marketing activities to help your viewers better identify ...

How to Become a Successful YouTube Vlogger: 5 Common Mistakes to Avoid [Creator's Tip #56]

How to Become a Successful YouTube Vlogger: 5 Common Mistakes to Avoid [Creators Tip #56]

Vlogging has become a fairly saturated niche on YouTube and it can be quite difficult these days to stand out from the crowd and build a loyal audience as a YouTube Vlogger. Whether you are thinking about starting a vlog on YouTube or already have, there are ...

How to Develop Fresh Ideas for Creative Video Content [Creator's Tip #55]

On this week's Creator's Tip, Josh Rimer, a popular YouTube comedian and song parody producer (YouTube.com/JoshRimer), talks to us about how he developed his creative process and in particular, how he goes about coming up with fresh ideas for his video content on an ongoing basis. 4 Tips for ...

Best YouTube Resources on the Web [Creator's Tip #54]

Best YouTube Resources on the Web [Creators Tip #54]

For this week’s Creator’s Tip episode, we talked with Megan O’Neill, video enthusiast and writer for SocialTimes, about why it’s important to keep up with all that happening in the fast moving world of online video as well as what sources she uses to stay ...

How to Vlog Like a Pro - Vlogging Tips from YouTube's NextUp Vlogger, Scooter Magruder [Creator's Tip #53]

How to Vlog Like a Pro   Vlogging Tips from YouTubes NextUp Vlogger, Scooter Magruder [Creators Tip #53]

In this week's Creator's Tip episode we talk with Scooter Magruder, a winning Vlogger in this year's YouTube's NextUp Program & Contest. Scooter shares with us his advice, tips, and tricks as to how to build and develop an audience in YouTube for your vlog and how ...

You Talkin' to ME? Why Some TV Personalities FAIL on YouTube [Creator's Tip #51]

You Talkin to ME? Why Some TV Personalities FAIL on YouTube [Creators Tip #51]

Why is it that some television personalities can capture the attention of millions of TV viewers, but when they transition online or create unique online video content for a place like YouTube, they have a harder time attracting viewers and capturing a sustainable audience? For this week's Creator's Tip ...

11 YouTube Mistakes to Avoid: YouTube Stars Offer Tips for Success [Creator's Tip #50]

11 YouTube Mistakes to Avoid: YouTube Stars Offer Tips for Success [Creators Tip #50]

At this year's VidCon, Mark Robertson and I spent some time interviewing several popular and up-and-coming YouTube stars to ask them for their advice and top tips as to what they consider to be some of the more common mistakes others make when starting out with YouTube. ...