Video can be used almost anywhere in the customer life cycle but as part of a customer service strategy it can be absolutely invaluable in building solid relationships between a brand and their potential client base. We take a look at Nextiva, a company that’s getting it right.
More and more of us are uploading video content to Instagram but how can we ensure we are producing the best quality footage and creating the most engaging clips possible? We bring you 7 of our top tips to get the most out of this video platform.
The ‘Top Fans’ feature in your YouTube Video Manager is very closely integrated with Google +, but did you know that your Top Fans G+ circle doesn’t automatically update? We show you what to do so your biggest supporters don’t lose out.
YouTube Analytics is a real playground full of data and fascinating reports and on this week’s Creator’s Tip, we take a deep dive into some of the comparison metrics you can access that may really surprise you. This kind of info will really help your video marketing strategy.
Outreach is a vital part of video marketing but how do you find out who is linking to your video or who has embedded that video on their site? How do you know who is sharing your content with their own followers on Twitter. We give you some tips and tricks in this week’s Creators Tip.
Annotations are not only a ranking factor in YouTube, they are also incredibly affective for driving viewers to your other videos and to internal and external links. But how do you know if they are really working for you or not? We take a look at the YouTube Analytics Annotations reports.
YouTube is a fantastic resource for those looking for business advice, support and ideas but it’s not always easy to find the best videos for your specific needs. We take you through our pick of the ten business Channels.
Losing your collection of video files because of a hard drive or other technical failure can be devastating but luckily, if you’ve uploaded any of that content to YouTube in the past, then it’s very easy to retrieve. Just follow the simple instructions in this week’s Creators Tip!
In this week’s Creator’s Tip video, I talk through the options for hosting live streaming events with YouTube – on Youtube.com vs. on your own website using YouTube’s embedded player. Which is better for your brand, your live stream event, and your viewers?
An effective marketing strategy always starts with determining the goals for the campaign and video content is no exception. In this weeks Creator’s Tip, we talk to CJ Bruce of New Antics about how good planning before the video even goes into production will benefit everyone involved in the process.