Grant Crowell offer's this "Grant's Rant" from the adtech conference in San Francisco last week. He asks the question; Can user-generated video content be monetized so as to generate a positive ROI? Is it too early to be have this expectation? Grant says it is time; "show me the money!”
What do you think? Is there a platform out there today that is generating a positive ROI with user generated video content?
Special thanks to our ad tech sponsor, Sheffield Marketing – a full service chicago pay per click search marketing firm – also specializing in search engine optimization, web analytics and social media services for small to mid-sized businesses.