Kevin Nalty Articles

Does YouTube Care About Amateur Creators Anymore? [Reel Web #61]

Does YouTube Care About Amateur Creators Anymore? [Reel Web #61]

While YouTube is still the most popular destination for amateur and user-generated video content, it's clear that times have changed and the online video space has evolved. There's no doubt that YouTube has made a clear and calculated shift towards focusing on more professional grade ...

YouTube Wishlist - Who Else Wants YouTube to Launch These New Features? [Reel Web #55]

YouTube Wishlist   Who Else Wants YouTube to Launch These New Features? [Reel Web #55]

This week on the Reel Web, we once again give a quick update on some of the new features launched in the past week at YouTube.  We also discuss some recent chatter around whether or not video creators should jump ship from YouTube. Finally, we discuss several ...

YouTube Ponders Solution to Partner Discoverability Concerns, Video Ad Dollars Rise, and More... [Reel Web #43]

YouTube Ponders Solution to Partner Discoverability Concerns, Video Ad Dollars Rise, and More... [Reel Web #43]

This week on The Reel Web we're going to be cover a few online video industry news items from the past week including more research that shows an increase in advertiser/marketer spending towards online video. We'll also be taking a look at a recent YouTube ...

Amazon Looks for Web Series, Revision3 Gets Discovered & More GooTube Goodness [Reel Web #38]

This week on the Reel Web we discuss several video news items from the past week... Google Hangouts On Air launch to all users, the purchase of Revision 3 by Discovery Communications, Amazon looking for original video shows, and more changes to YouTube's platform and more. Google ...

How to Connect with Key Video Influencers in a Social World [Creator's Tip #35]

This week we talk about how to seed your videos to influencers in your niche. How do you get people who have an audience notice your content and help you spread the word about it? We talk about how to initiate contact, build relationships with ...

How to Seed Videos via Key Influencers & Grow Your Audience [Creator's Tip #34]

For this week's Creator's Tip episode Tim Schmoyer and Kevin Nalty talk about how to reach out to key influencers and how to start seeding your videos so they're seen and shared by others, especially if you don't have many viewers to begin with. One ...

Four Tips To Get To Know Your Target Video Audience [Producer Tips #33]

Four Tips To Get To Know Your Target Video Audience [Producer Tips #33]

In creating video content it is essential to know your video audience.  Being aware of who your audience is will not only help you in deciding what kind of content to create, but also the tone the videos should have and whether what you are ...

Optimizing YouTube Tags - Best Practices for Tagging Your Videos: Reel Producer Tips #31

Optimizing YouTube Tags   Best Practices for Tagging Your Videos: Reel Producer Tips #31

Is it better to use a single tag for your videos or to use a lot of tags and litter the tag field with as many keywords as you can that are relevant to your video? One of our readers asked us that question in ...

How To Use Video To Humanize Your Brand - Reel Web Creator Tip #30

How To Use Video To Humanize Your Brand   Reel Web Creator Tip #30

It's important to know how to use online video to humanize your brand, company, service, product, or even yourself. Making a promotional video or a commercial is one thing, but online video gives you the unique advantage to build a human connection and emotional engagement ...

Creating Viral Videos Vs. Evergreen Videos - The Reel Web Creator Tip #29

Creating Viral Videos Vs. Evergreen Videos   The Reel Web Creator Tip #29

Creating viral videos is something a lot of people try to do, but creating evergreen videos that have on-going views instead of a flash-in-the-pan spike is perhaps more beneficial in the long-term. For this week's Creators Tip, Tim Schmoyer of ReelSEO talks with Kevin Nalty, ...

Why Is Xbox Live Now Windows Mobile 7? - The Reel Web #17

Why Is Xbox Live Now Windows Mobile 7?   The Reel Web #17

This week ReelSEO dominates the news for the online video world! We're excited to launch the Sucky Video Awards, which is going to be fun and educational for all of us! We also released a brand new white paper last week titled, "Online Video 101 ...

Google Plus Integrates With YouTube - The Reel Web #12

Google Plus Integrates With YouTube   The Reel Web #12

This week's look at the Reel Web highlights several news stories surrounding YouTube's $100 Million investment into new premium content channels and the perspectives and opinions that go with it. Will the investment into contracting celebrities, athletes and hollywood stars be a good thing for ...

The Future Of YouTube - The Reel Web #7

The Future Of YouTube   The Reel Web #7

This week on The Reel Web we look at Warner Brother's upcoming web series called, "Aim High," which releases on Facebook with some very innovative social aspects. We also cover a reported rumor that YouTube is paying a few creators to produce scheduled content and ...

Viral Video Marketing vs. Social Video Marketing – Which is Better?

Viral Video Marketing vs. Social Video Marketing – Which is Better?

You saw it coming to this over the past few weeks, didn't you? I have been writing a lot lately about "viral video" and "social video," and now it's time to give them the ultimate face-off. What's the difference between viral video and social video? ...

Video Marketing Strategy: Matching Brands & Web Video Stars

Video Marketing Strategy: Matching Brands & Web Video Stars

If you follow any popular Web personalities and their online video channels, you might be surprised to learn they may be paid to have brand messaging worked right into the video. I interviewed a broker who matches brands with web celebrities (aka, "Webstars”) and places ...