Google+ Hangouts-On-Air have added some nifty features: live rewind for those who can't stay at their screens during certain moments of the live stream, instant publishing for those who want to watch the hangout immediately after it has aired, and better mobile video quality.
India doubled the number of videos they watched in March 2013 compared to March 2011. This is due to increased viewership, increased video-watching, and increased time spent watching videos. While it's actually a small percentage of the population, viewership keeps rising at a phenomenal rate.
YouTube Trends has added a map that will allow you to see what videos are conquering which regions of the country, complete with nifty clickable thumbnails. You can break it down by age, gender, views and shares, and just have a grand old time interpreting the data.
China's Baidu is purchasing video portal PPS and merging it with their iQiyi platform to create the largest video company according to mobile users and watch time. The merger takes place not so long after Youku and Tudou merged to become an online video behemoth.
The first 3 months of 2013 saw an increase of 84% for U.S. ads viewed via a desktop PC or laptop compared to Q1 2012. Mobile devices saw a year on year increase of 27%. Consumer products and financial services spent the most ad dollars on video ads during Q1 2013.
Marketing music videos are different than they used to be back when MTV first launched on cable back in 1981. Now, up-and-coming artists who don't have massive radio airplay need to do creative things to get views and drive engagement.
The long-rumored YouTube paid subscription channels may be coming as early as this week, according to various reports. We've been hearing about the possible paid channels for several months now, so this is as good a time as any.
YouTube is making minor improvements to uploading. You will now get an e-mail notification when your video has finished uploading. Also, YouTube is going to play the waiting game with public videos and only publish when you're ready so you can put in all your SEO before it goes live.
When it comes to finding your videos on your own personal website in Google search, you're best off having a YouTube video embedded there, according to data discovered by Searchmetrics. This might shock you, but videos from pretty much any other source don't rank too well.
It's been a very busy week for NewFronts, with AOL, Yahoo, Crackle and Hulu all announcing new and original online video content for the coming year. Meanwhile, YouTube told us why they were better than TV and Red Bull Stratos took home a clutch of Webby Awards.
ReelSEO and the Web Video Marketing Council want to know how you market video. What kind of content are you putting out? What platforms do you use? What kind of SEO tactics do you implement to get your video seen? In 2012, 81% of marketers used video in their programs. How much more or less do we use it now?