4 Free Keyword Research Tools Video Marketers Should Be Using

4 Free Keyword Research Tools Video Marketers Should Be Using

YouTube's Ads Keyword Tool is no more, but we'd argue that it had become less and less effective over time anyway. For video marketers and advertisers in 2014, we suggest 4 free keyword research alternatives to use as part of your marketing strategy.

How to Add Closed Captions to Facebook Videos

How to Add Closed Captions to Facebook Videos

Now that Facebook users are watching 1 billion videos on the site every day, any opportunity to make that video content accessible to all users is welcome. Facebook has now enabled the ability to add closed captions to videos uploaded to its site (if you are in the U.S.).

18-34 Year Olds Are Watching 53% More Online Video [Study]

18 34 Year Olds Are Watching 53% More Online Video [Study]

With digital video now available on an unprecedented number of devices, U.S. based 18-34 year olds are watching 53% more of it than this time in 2013. But don't be fooled into thinking that it's just the Millennials who are consuming more online video. Those aged between 50 and 64 are watching 60% as much, while those of us lucky enough to fall into the 35-49 age bracket are watching 80% more.

Facebook Users Watch 1B Videos Per Day, 65% Via Mobile

Facebook Users Watch 1B Videos Per Day, 65% Via Mobile

Facebook's drive to make video content an integral part of everyone's New Feeds is paying off handsomely as the site has reported that users of the social network watch an average of 1 billion videos per day. Video views have increased by an incredible 50% between May and July of this year, and around two-thirds of daily views are via mobile devices.

AOL’s ‘True Trans with Laura Jane Grace’ to Premiere October 10

AOL’s ‘True Trans with Laura Jane Grace’ to Premiere October 10

AOL has announced that the first four episodes of “True Trans with Laura Jane Grace” will premiere on the AOL On Originals home page on October 10, 2014, in a special advance celebration of National Coming Out Day. The 10-episode series follows Laura Jane Grace, the transgender pioneer and lead singer of the punk band Against Me!, who came out as transgender at the height of her music career in 2012.

How to Hide Your YouTube Subscriber Count But Why You Shouldn't

How to Hide Your YouTube Subscriber Count But Why You Shouldnt

Is any benefit to hiding your YouTube subscriber count? We'll take you through the steps to hiding your numbers from the outside world, and then give you the pros and cons of keeping your subscriber count public.

Blogging vs. Vlogging: How to Choose What's Right For You

Blogging vs. Vlogging: How to Choose Whats Right For You

Blogging and vlogging are very marketing effective strategies for brands and individuals who want to generate the maximum amount of traffic for their websites. But which approach is right for you or your organisation?

How YouTube Influencers are Driving Sigma Beauty's Success

How YouTube Influencers are Driving Sigma Beautys Success

Is it possible to promote an e-commerce business almost exclusively through YouTube and social media? Well yes, just ask Sigma Beauty. The cosmetics company was founded just five years ago, yet grew to $25 million in sales last year. How did Sigma come so far, so fast, in such a competitive field? We take a look.

YouTube Converts More Customers Than Facebook, Twitter [Study]

YouTube Converts More Customers Than Facebook, Twitter [Study]

When it comes to paid advertising campaigns on social networks, new research has found that YouTube is the best platform for introducing new products to potential customers, and is also the best social media site for closing sales with consumers.

3 Simple Tips to Make Better Training Videos [Creators Tip #158]

3 Simple Tips to Make Better Training Videos [Creators Tip #158]

On this week's Creator's Tip, we bring you 3 short, sharp but very useful tips to make your training, how-to, and informational videos as effective as possible. The longer you can keep your viewers' attention, the higher your engagement will be, and the better your video will perform!