Volkswagen’s Super Bowl teaser ad The Bark Side was top dog in January in Unruly’s Global Ads Chart. The 60-second ad, created by LA agency Deutsch, attracted 646,766 shares last month, easily making it the most popular ad. Certainly, the Force is strong with the German auto manufacturers’ Star Wars-themed commercial, which features dogs dressed up ...
This week, you probably missed even more online video news stories than normal. But you'll be forgiven, since you were no doubt scrambling around getting all the details together for your killer Super Bowl party. And in just a few hours, that party will begin. But until then, you've still got time to catch up ...
BSkyB, British Sky Broadcasting Group plc, in whom News Corp has an almost 40% stake, have announced that they will start providing online streaming service this year. The service will work through a set-top box, won't require a subscription and will eventually offer film and sports to go along with TV content. They also own ...
Avid just announced that the first version of Avid Studio for the iPad is now available on the Apple App Store. If you have been using Avid Studio at home for years and always wanted to use it on the road, now you will be able to, albeit in a lighter format. Avid Studio for ...
It’s a digital world. From the web, to TV, to mobile phones, the digital age is here to stay, and businesses are increasingly realising its potential to reach not just a wider audience, but any audience at all. With research showing that over 90% of us use the Internet to research products or services before we ...
Most businesses, brands, and marketers are looking for social media activity around their video programming these days, whether the videos themselves are traditional ads or more content oriented. But for a video to truly "go social," it's got to be designed from the ground up to actually deserve that social buzz. While it's definitely an ...
Boxee had already announced that they were going to to stop supporting the computer application, available for PC, Mac and Linux, they had made. But they never mentioned they were going to completely remove it from their site, yet, that is exactly what they've now done. Boxee is now focusing solely on the Boxee Box ...
When history looks back on this week in the viral video world, the only thing they'll remember is the Super Bowl and all the various online video buzz the commercials generated. The truth is, there were a lot of great videos this week, and only some of them were Super Bowl related. We have angry ...
Stupeflix announced today, at the Business Video Expo, that they are changing the way they connect to developers and allow access to the Stupeflix video creation suite API. Whereas it was somewhat cost prohibitive in the past, they are now lowering the price of both access and video rendering to commoditize video creation. Previously, says ...
Here's a tremendous way to get your ad money's worth: stick two products into one ad and continue the insane branded insanity of some of the most popular commercials in the world. Old Spice is known for Old Spice Man and the non sequitur commercials we all enjoy, but another, even crazier ad campaign is ...
When I shared this year's Honda Super Bowl commercial a few days ago, I mentioned that it was a popular strategy these days for brands to release their Super Bowl commercial prior to the actual game and the actual television airing of the ad. But it's even more popular than I thought--and far more popular ...
Two years ago, I took a look at Vzaar, an online video hosting & delivery platform, and gave them a fairly good write up. But a lot of things can change in two years, just look at ReelSEO for example, and so, I thought it time I roll back into Vzaar and see what's what. FYI, ...
