Welcome to the ReelSEO TubeTalk show, a podcast that brings you three of the hottest video marketing tips, every week! This week, we discuss ideas for engaging your viewers outside YouTube, why and how to clear your watch history, and why “official series playlists” are so important.
Many small businesses shy away from producing marketing videos, worried that they don’t have the time, money or expertise to create them, let alone make them look professional. However, these businesses are missing out on a huge opportunity as 73% of consumers are more likely to make a purchase after watching videos explaining products or services. Luckily, there’s a new product on the market that can help.
A video that shows the devastation of daily life for children in a war-zone was the most viewed YouTube ad in the U.S. last month, with over 28 million views. The fact that it was set in the UK, rather than Syria or The Sudan jolted a lot of viewers and generated many shares across social networks.
Sesame Street has launched a new subscription video on demand service that delivers full-length TV episodes of Sesame Street online. Subscription costs $3.99 per month or $29.99 per year and the site is ad-free as well as fully optimized for viewing across all screens,
The best Vines of the last 7 days include Oreo with its nod to the return of ‘Game of Thrones’, Samsung with a much-needed fortune cookie fix, Spotify with a plea to tell us how music makes us feel, and two charities who are using the platform to promote important campaigns.
When the British Red Cross wanted to reach as many teenagers as possible to teach them the benefits of learning first aid, they knew they had to create a campaign that would engage them from the start. So it reached out to some top UK YouTube creators to help. The results were very encouraging.
When you’re creating any kind of video content on a tight budget, it’s vital that you not only keep an eye on finances, but that you also have every little detail covered like the right casting, and transport and location logistics in place. But always have a back up plan too…..
Since its launch in November 2013, Endemol Beyond USA has already signed up big name creative talent like Courtney Love, Pitbull and MattyB. Now, the Premium Content Network is opening its door to content creators who want to join up and become part of the talent.
Online video is set to make a big splash at the Webby Awards with massive amounts of categories featuring it. Even in non-video categories, video savvy brands like Twitch are in the running to take home some hardware. Find out some of who is nominated for what and come April 19th, who wins what.
YouTube has been an online marketer and video creators dream come true. But it’s time that you move past that and stop coughing up control and revenue when you could be doing so much more with your online video campaigns. JWPlayer’s new whitepaper talks all about optimizing your YouTube channel as the spear in your online video marketing thrust that will bring more and more users to your own sites where you have control and more revenue to your pocket, where you want it.