Following Disney’s $500m bid to acquire Maker Studios, Relativity Media has thrown its hat into the ring with a deal worth twice the amount. But if there is any bubble about to burst related to YouTube, surely it’s the network/MCN bubble so why all the interest?
Jimmy Fallon’s ‘Tonight Show’ YouTube channel just hit 3 million subscribers, and the comedian and late-night TV host said a big thank you in the best way – by video. Not only is Fallon a hit on NBC, but he’s also the most engaged late-night chat show host with online viewers.
Samsung take the first and third spots for the most viewed video ads on YouTube in Brazil last month. A trailer for the Galaxy S5 proved the most popular among viewers, with a promo for Gear 2 coming just behind. Durex take the #2 spot with their plea to #TurnOfftoTurnOn for Earth Hour.
A missing scene from ‘Gravity’, an exciting One Direction announcement, a feature spot at your very own funeral, and the trailer for Zach Braff’s new movie all feature this week. But which one is going to be the most viral video of the next seven days? These are our predictions.
There’s a new video app on the market for the iPad which makes it very easy to create interactive video experiences by synchronizing presentation slides with live web pages, streaming social media and interactive surveys. We take a look at its features.
Ben & Jerry’s captures the joy of its ‘Free Cone Day’, James Franco smolders around town in Gucci sunglasses, Starbucks gets lost in a cup of tea, and the Mini shows off its dance moves. These and other best Instagram Videos of the past 7 days.
The music industry has often cited piracy and illegal downloading as the main reason for the decline in revenues over the past decade, A recent report on the effect of sales of Warner Brother’s artists during a YouTube blackout, suggests that YouTube may have played a more significant role in loss of earnings than previously thought.
‘First Kiss’ has been one of the biggest viral video successes of the year so far generating 77.8 million views, 1,392,296 Facebook shares, and 68,740 Twitter shares in just 31 days. It’s set to be among the top viewed, and shared video ads of 2014 and has been a phenomenal success for the brand in terms of sales and website traffic. We talked to WREN about the video and the impact it’s had.
As part of your YouTube marketing strategy, you should always include a URL in the description to guide the viewer back to your website. This is especially important for product and service landing pages. But are you tagging and tracking those URLs? We show you how to.
Digital was once prophesied to be the death of TV with all ad dollars pouring out of TV and into online video. It was video killed the radio star all over again, except, it hasn’t. In fact, there’s now a major synergy between TV content and digital video content which we have an inside glimpse into now thanks to Think with Google.