“Grill the Gurus” is a fantastic opportunity for attendees to the 2014 Reel Video Summit to learn, network, and share information with their peers and industry professionals. You can pick the very Guru you want to meet, or even suggest an expert if you have a particular query just for them!
In this week’s TubeTalk podcast, we discuss the psychological influence YouTubers have on their fans. Also, we tell you how to prevent auto-play when browsing multiple YouTube videos, and highlight the very best length for tutorial videos on YouTube.
If you are a brand or a creator using video as a marketing tool then, as with any other medium, you need to build a loyal fan base. Anyone can watch your video, but not everyone will have the inclination to subscribe so they can engage further with your brand. Here are 11 sure-fire ways that you can generate more lovers of your channel.
Creating consistent, interesting, and relevant video content can be a daunting task, particularly if you are relying on that content to drive sales or other types of conversion. Luckily there are some fantastic, free tools on the market that can help you identify trending topics to give you plenty of ideas.
Say what you like about the way YouTube updated its comments system to integrate with Google+, but it did it cut the head off a lot of trolling activity, and gave creators some breathing space from relentless, and unnecessary attacks. But have we been given a hint about more changes to come?
Does the phrase ‘Parasocial relationships’ mean anything to you? It’s a fancy term for the kind of one-sided connection built up between celebrities, and their fans, and it’s a condition that absolutely flourishes on sites like YouTube. Rock star creators are in the front line when it comes to attracting this type of attention, and they probably have a much bigger impact on people’s lives than they realize.
MTV celebrates the celeb wedding of the year, Jack in the Box dares us to eat its mouth-burning burger, and Cornetto and Coca-Cola play hide-and-seek, although not with each other. Watch these, and other, best Instagram videos of the past 7 days.
We are always on the lookout for new trends that are flying just below the radar or are hidden in plain sight, and we think we’ve just spotted some that should change the way brands launch their YouTube video campaigns. We provide you with new insights and help you successfully navigate the evolving world of online video.
There are a number of car manufacturing brands who are using Instagram to connect with their audience via original, or repurposed, 15-second video content. We look at four of them, Mini, BMW, Toyota, and Mercedes-Benz, who are using the social platform in a creative way.
In its ongoing effort to improve the way CTA advertising performs on the site, and also the way that advertisers can access their reporting data for those ads, YouTube has implemented a new design for its call-to-action overlay video ads, and given advertisers more data in their AdWords dashboard.