Google Video Advertising Certification Now Available to Partners

Google Video Advertising Certification Now Available to Partners

Agencies and individuals have been able to qualify as Google certified experts in Adwords and Analytics for years. Now, at long last, Google Partners who specialize in video advertising can apply for their own certification in the subject.

The Top 20 Most Shared Online Video Ads For April 2014

The Top 20 Most Shared Online Video Ads For April 2014

This month’s top 20 most shared video ad chart is dominated by ads which celebrate all things heroic – from the unsung superstars from our everyday lives to the modern day idols which dominate popular culture. Standing proudly at the front is an ad which celebrates the people who do the hardest job in the world.

What Really Goes Into Making a Great Viral Video?

What Really Goes Into Making a Great Viral Video?

Everybody seems to want that 15 minutes of fame for their video, to capture that “lightning in a bottle” moment and monopolize water cooler conversations in offices across the country. But the question is, how do you get it?

Hack Your DSLR For All-day Battery Life [Video Production Tip]

Hack Your DSLR For All day Battery Life [Video Production Tip]

The dreaded dead battery is the bane of on location shooting with DSLRs that run in the 2-3 hour battery life range. But with this simple hack, you can have nigh infinite video shooting with 10 minutes of time and minimal expense. Plus, there is no actual modification to the camera itself. Now, get out there and shoot without boundary.

YouTube: Good Luck Trying to Game Our Algorithm

YouTube: Good Luck Trying to Game Our Algorithm

There is a lot of money and fame to be had through YouTube and knowing the code or algorithm would allow somebody to easily game the system for their own rewards. But YouTube aren’t going to let spammers or anyone else after the main chance win that easily.

How To Use YouTube’s New 3-Second Branding Introductions

How To Use YouTube’s New 3 Second Branding Introductions

Branding intros are a new YouTube InVideo Programming feature that allow you to display a 3 second or less intro in front of your videos. Right now you can automatically add an intro video up to three seconds to the start of every video on your channel.

Best Practices for Promoting Your YouTube Videos with Paid Media [Creators Tip #140]

Best Practices for Promoting Your YouTube Videos with Paid Media [Creators Tip #140]

The key to success on YouTube is not only producing great videos, but also to make sure that your target audience sees them. On this week’s Creator’s Tip, we discuss how you can do that through paid views using Google’s Adwords service. We take a look at some of the best practices you can use to optimize your content for paid advertising.

BBC iPlayer Breaks Own Record, 248 Million TV Downloads in March 2014

BBC iPlayer Breaks Own Record, 248 Million TV Downloads in March 2014

Watching the BBC via iPlayer is fast becoming the method of choice for TV viewing in the UK. The state owned broadcaster logged 320 million TV and radio requests through the iPlayer in March 2014, up by 18% year-on-year. That’s a new record for the online catch-up service.

Top 5 Branded Video Campaigns Q1 2014

Top 5 Branded Video Campaigns Q1 2014

Who scored the top spot in the quarter with a single video in the campaign? What brand had two of the top five campaigns and what do half of these videos actually have to do with the brands they represent? Clearly, that is becoming more and more of a moot point as they rack up millions and millions of views each quarter. So what is the “it” that they all have in common? Check out Visible Measure’s top 5 branded campaigns of 2014′s first quarter.

YouTube Google+ Tips, Linking AdWords, and Flatlined Channel Solutions [TubeTalk #21]

YouTube Google+ Tips, Linking AdWords, and Flatlined Channel Solutions [TubeTalk #21]

On this week’s ReelSEO TubeTalk show, a podcast that brings you three of the hottest video marketing tips every week, we discuss more Google+ tips for YouTube, how to link your Adwords account to your YouTube account, and how to rescue a flatlining channel.

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