Fun Video Friday: True Detective, Oreos and Scooby Dooby Doo

Fun Video Friday: True Detective, Oreos and Scooby Dooby Doo

'First Kiss' and 'Obama vs Galifianakis' may have dominated social media, and the news headlines this week, but we still have a lot of love for some of the other videos you may have missed in the last 7 days. Welcome to Fun Video Friday.

Google Adwords Updates TrueView Video Advertising Options

Google Adwords Updates TrueView Video Advertising Options

If you use Google's Trueview advertising platform then you should be aware that there are some significant changes being made to formats and settings for video advertising on YouTube videos, YouTube search and on the Google Display Network.

Facebook Launches Video Ads TODAY!

Facebook Launches Video Ads TODAY!

Video ads are on Facebook - have you seen the auto-playing, muted video ads yet? Here's a quick run down of what Facebook video ads are going to be about with their enlisted help Ace Metrix and Publicis Omnicom Group to make sure the ads aren't utter rubbish and the right kind of client is enticed. The kind with deep pockets as ads run for a rumored $1-2.5M per slot.

Why You Should Not Disable YouTube Comments [Creators Tip #133]

Why You Should Not Disable YouTube Comments [Creators Tip #133]

If you are a brand or a creator on YouTube, you may be tempted to disable the comments on your videos, especially if they are always overwhelmingly negative On this week's Creator's Tip, we but we want to give you a few reasons why you might want to reconsider that decision.

Turn On Your Apple Device and Enjoy Your Streaming Movie Says United Airlines

Turn On Your Apple Device and Enjoy Your Streaming Movie Says United Airlines

Now that it's been confirmed that mobile devices are safe to use during take-off and landing, United Airlines is launching a new in-flight video-streaming service for iPhone and iPad users with more than 150 movies and 200 TV shows for free.

73% of Consumers More Likely to Make a Purchase After Watching a Video [Report]

73% of Consumers More Likely to Make a Purchase After Watching a Video [Report]

In a new report, 73% of consumers confirmed that they were more likely to buy a product or sign up for a service if they first watched a business video that explained the product to them. A staggering 96% said that video content was useful when making purchasing decisions online.

‘First Kiss’ Goes Super Viral, Revealed as Branded Video Ad

‘First Kiss’ Goes Super Viral, Revealed as Branded Video Ad

'First Kiss' has generated 27 million views in just a couple of days but how many viewers would have taken the time to watch it had they known in advance that it was in fact a video ad for a clothing company? Admittedly, a brilliant, highly-shareable one, but an ad all the same.

Survey Finds More U.S. Consumers Use Netflix Over YouTube

Survey Finds More U.S. Consumers Use Netflix Over YouTube

In an RBC Capital Markets survey of some U.S. Internet users, Netflix topped YouTube in a category. It might have topped them in two. However, can this love affair survive the new world order of Netflix paying for their service to receive the necessary network bandwidth? Is now the time for them to raise subscription pricing?

YouTube is Down Again and it's Causing the Usual Chaos

YouTube is Down Again and its Causing the Usual Chaos

For the second time in just a few months, there's a major outage over at YouTube and it's causing chaos for creators, viewers and publishers.

Maseratis and Crazy Zombies: Top YouTube Ads For February 2014

Maseratis and Crazy Zombies: Top YouTube Ads For February 2014

It may be out of the reach of many, but a spot for the new Maserati Ghibli topped the most watched video ad on YouTube last month, followed closely by the 2014 Super Bowl ad from Chrysler, which featured everyone's favorite folkie Bob Dylan.

IAB Refines Digital Video In-Stream Ad Metric Definitions

IAB Refines Digital Video In Stream Ad Metric Definitions

Since brands, agencies and marketers aren't digital video ad gurus the IAB figured they needed a set of documents to help them understand all that mumbo jumbo we video ad nerds were talking about. Today, they updated the Digital Video In-Stream Ad Metric Definitions and we cover the changes.

Disney to Buy YouTube Network Maker Studios? [Report]

Disney to Buy YouTube Network Maker Studios? [Report]

Disney is reported to be in talks to acquire Maker Studios, in a bid to acquire one of the biggest, and most successful YouTube networks around. The deal is rumored to be worth around $500 million and could be a major coup for Disney.

Obama's 'Between Two Ferns' Appearance is Risky Yet Awesome

Obamas Between Two Ferns Appearance is Risky Yet Awesome

Barack Obama took a massive PR risk by appearing on Funny or Die with Zach Galifianakis on his legendary 'Between Two Ferns' web series today, and results are really not as terrible as you think.

STOP PRESS: The New BBC iPlayer Launched Today (Via a VPN Near You)

STOP PRESS: The New BBC iPlayer Launched Today (Via a VPN Near You)

The BBC is rolling out a new version of its world famous iPlayer for computers, tablets, mobiles and connected TVs - and we have to say that the new features make it look very cool. Those outside the UK will need VPN access if they want to watch the latest Top Gear or Downton Abbey episode though.

Pay Wall Video Platform VHX Is Now Open To All - Not Just Bill Murray!

Pay Wall Video Platform VHX Is Now Open To All   Not Just Bill Murray!

Paywall video platform VHX is opening up its distribution services to the public. It's a company that has built a reputation as a one stop, out-of-the-box solution for film content creators and independent art content distributors.

YouTube Marketing Nets 30% of Sales for Video Game Accessory Firm

YouTube Marketing Nets 30% of Sales for Video Game Accessory Firm

KontrolFreeks, heard of them? If you're a gamer and on YouTube, you probably have. If you're not, it's hit or miss. However, they did such a great job marketing their product on YouTube by hooking up with other Creators that they claim 30% of revenue can be traced back to the platform and sales jumped 50% in a year. How'd they do it? Read on!

↑ Top