What are the things you need to know when you tell a good story, and turn that into great content? Luckily, Stillmotion is going to lend us some tips on what you should be thinking about before you even pick up a camera. This makes things easier on you when you decide that you're going to go on a shoot.
There are two essential things you need for YouTube success, and surprise: it's not an expensive budget and high-quality visuals. What you need to do is to get people to feel like they are part of something bigger, something they are excited to be a part of, rather than just passively watching your content.
Amazon unleashed their Zombieland: The Series trailer, and so far the reaction has been, "But where's all the people I loved in the movie?" Or at the very least, "Where is anyone I love at all?" Amazon's first entry into original series still looks pretty funny, though.
We are thrilled to announce The 2013 Video Marketing Summit, taking place July 25-26th in San Francisco. This intimate and unique two-day gathering will bring together some of the most brilliant minds in the online video advertising and marketing world. Speakers from YouTube, Revision3, Fullscreen, Unruly Media, Poptent, and of course, ReelSEO are among just a few of those scheduled to appear.
The first Google Glass videos have hit the web. Now everybody sit back and criticize their video quality and content! Actually, these are pretty cool, kind of giving us hints at the possibilities of Glass in the future, and we'll likely be seeing some better ones in the next few months.
American women are watching more online video than men and they have more control over the purse strings with an estimated purchase power of up to $15 trillion per year. This is a golden opportunity for brands to start leveraging the power of video to tap into potential sales.
Women looking to find content and create content should take a look at Wonderly, which encourages creativity in every realm of expression: writing, music, cooking, drawing, etc. Wonderly's network creates a great amount of video, including entries from Megan Tonjes, Ophelia Dagger, Overly Attached Girlfriend, and Squaresville.
One of the most basic "rules" when it comes to shot composition is the "rule of thirds," in which you divide your shot into 9 equal parts with intersecting horizontal and vertical lines and then frame the subject at the intersection of those lines. Here's a video tutorial on it.
It seems like everyone is getting into the video ad game, and news keeps pouring out this week. Twitter is looking to add more video ad dollars to their platform, as they "secretly" talked to Comcast and Viacom about possibly setting up some network TV ads on the site.
Roku has shut down private video channel VideoBuzz for streaming YouTube content on the grounds it was content they did not own. Roku and YouTube haven't exactly gotten along since Roku first came onto the scene, and the fact that a channel providing them got shut down is no surprise.
Facebook is looking for $1 million (or at least around a million) for 4 slots of daily ads set to hit the social media site in the summer. The question is: are any brands willing to pay it, and will Facebook users tolerate them? Also, the demographics for the ads Facebook wants are very broad.