Optimizing YouTube for better rankings and brand visibility can be overwhelming if you are a beginner. We take you through some of the basic steps to make sure your target audience can find your content, every time.
Indie creator favorite, Vimeo, kick off the new year with a long overdue set of upgrades including the ability to add closed captions and subtitles, plus improved in-player transaction support for creators. Oh, the new HTML5 player is 50% faster too.
BBC iPlayer viewing on tablets overtook PCs and laptops for the first time ever over the Christmas period. The service also received the most download requests in its history with the Dr Who Special generating 2 million unique downloads across all devices.
UK broadcaster Channel 4 has removed all their long-form content from their 4 main YouTube channels, in a bid to drive viewers to their Video on Demand service, 4oD. Shows like The IT Crowd, The Inbetweeners and Come Dine with Me are no longer accessible to YouTube users.
Roku is pre-loading their technology into TV sets, Netflix is testing out new subscription plans and Google wants to make YouTube inescapable by putting it in your car. More on these and other stories of the last few days in online video from ReelSEO.
Old Spice are the masters of the funny commercial and their latest, featuring some incredibly creepy moms, are already going viral. They are weird, distinctive, very memorable and will frighten the life out of teenage boys.
Using video in your digital outreach is no longer aspirational, it should be mandatory. The YouTube Generation demands the type of content that is entertaining, accessible, easily digestible and speaks to them - and for that, video is the perfect medium.
Leading video technology platform, Brightcove, has agreed to buy Unicorn media, a video advertising technology company. What exactly does this mean for publishers and consumers in the online video industry?
T-commerce will be making its Super Bowl 2014 debut in February, and eligible viewers with the right kind of TV set are going to be able to purchase items from the H&M/David Beckham Bodywear collection directly via their TV remote as the ad plays.
Industry techfest CES 2014 kicks off in Las Vegas this week and we bring you a selection of some of the big themes of the show, from the latest in wearables to the launch of cheaper 4K TVs. It's a taste of the latest technology and innovation in online video for video producers and consumers alike.
While views and likes are a quick and easy way to measure how your video may be faring against others, when it comes to YouTube, building up your subscriber base is by far the most effective metric available. Consistent growth here means that viewers find your content valuable and entertaining.
Google has been trying to get their own video codec off the ground for years and it looks like they finally have the weight of the industry behind them as they demonstrate VP9 enabled 4K video streaming for YouTube at next week's CES show in Las Vegas.
On this week's Creator's Tip, we show you how to set up your own custom email subscriber list. This is so handy for notifying any customers or fans you have that may miss out on your video content because they don't use YouTube or Google + on a daily or even a weekly basis.
2013 was a huge year for OTT (Over The Top) devices and content providers, but that's nothing compared to the growth of original content that Amazon, Hulu and Netflix are promising for 2014, alongside some exciting developments in OTT technology.
Christmas themes dominated the Top 20 most shared video ads for December 2013, of course, but YouTube Rewind 2013, Jean-Claude Van Damme's splits and those everlasting Evian Babies also made an appearance.
Netflix and Hulu wannabe Vdio has bitten the dust, Google+ touts itself as the YouTube of live video and we look back at a year in Google Glass. More on these and other stories of the last few days in online video from ReelSEO.