300+ hours of video are being uploaded to YouTube every minute. That's 18,000 hours of video uploaded every hour, or, 18,000 days of video uploaded every day. So what does that amount of content mean for advertisers who are bidding against it, and for creators who want to benefit from monetization?
While Facebook remains the social network with the most users, more online adults visit YouTube every month to watch video content. But in the last 6 months, Facebook has only seen a 2% growth in users, compared to 25% for YouTube.
Videos shot using Instagram's Hyperlapse app make for great short-form clips that can used in any video marketing campaign. In this week's Creator's Tip, we give you 5 tips for shooting the most professional footage using the app and your smartphone.
YouTube Influencers are a powerful marketing asset for many brands. These independent creators attract huge amounts of views, engagement, and loyalty from their fans, often way ahead of what many brands can hope to achieve. So, how can brands identify Influencers who can help endorse their products?
This week's TubeTalk podcast is a deep-dive into optimizing your YouTube channel layout for the best possible branding impact. We take you through the different elements and features and discuss how to optimize and customize each one.
Oreo has been penalized for failing to declare it sponsored some YouTuber vlogging content. As the ASA and FTC begin to more actively enforce their rulings about ads in online video, where is YouTube? The site needs a feature to help creators to promote a brand without risking the quality of their content immediately.
There are many toy brands on YouTube, but it is the independent creators who are generating hundreds of millions of views just from unboxing, reviewing, and playing with those toys. Disney may have a strong presence with its various YouTube channels, but it's a Disney toy reviewer that has generated over 400 Million views in the last 30 days alone.
Brands, agencies, and video marketers should already be gearing up for next year's campaigns, but what are the top social video trends of 2015, and how can brands take advantage of the opportunities around them?
If you are active on YouTube and watch a lot of content, the site will populate your signed-in home page with other recommended videos it thinks you will like. This amount of info can sometimes be a little overwhelming, so here's a quick fix to make the YouTube user experience more manageable.
Google has confirmed that an incredible 300+ hours worth of video content is being uploaded to YouTube every minute. That's the equivalent of 12.5 days worth of uploads every 60 seconds! That's an amazing opportunity for brands, particularly in terms of earned media.