This past week was one of the biggest in terms of big news stories in the world of online video. We learned that Hulu might be for sale, that Apple is building their own smart TV product, that crowdsourced video production is exploding internationally, and that Apple's new Final Cut Pro X isn't pleasing all the fans. But that's just the tip of the video-news iceberg. And so we present the Weekly Online Video News Round Up, a collection of other news stories, announcements, and editorials from the week that was in online video.
Online Video News
- In awesome customer service news, Netflix is now giving customers the ability to adjust their stream quality to help avoid going over new ISP bandwidth caps. Sweet.
- Apparently Hulu has decided to play ball by Apple's rules.
- LongTail has launched their video platform that is self-serve and aimed at smaller businesses than competitors Brightcove and Ooyala.
Online Video Editorials & Opinions
- Rich Brooks at Fast Company talks about ways businesses can make YouTube part of their social media marketing strategies.
- The New York Times wonders if every business should get into social media and video, or if there aren't maybe some businesses for whom those strategies don't make sense.
- Here's a piece on how video is changing the employee recruitment game.
Gadgets, Tools, & Software
- Tivo is working on iPhone and Android apps that will be released soon. That'd be awesome if I had Tivo.
- This is pretty cool: YouTube Options is a Chrome extension that lets you customize your YouTube browsing experience through tweaks like removing ads or hiding the comments.
- Nalts explains why Mac & iPhone are a video nightmare.
Reel Stories You Might Have Missed
- Grant explored the differences between viral video marketing and social video marketing.
- Christopher and I showcased how Dentyne and DirecTV are jumping into online web series for marketing purposes.
- We published a resource list of the official YouTube channels for 2012 presidential candidates and hopefuls.
- And as usual, we rounded up the best branded and amateur viral video clips of the week.
The Lighter Side of Video News
- IndieWire has a great interview with Rhett and Link about their new show, Commercial Kings, on IFC.
- Here we go again - another YouTube UFO debate, this time from London.
- YouTube stars of old, where are they now?
I Leave You With...
The good people at Lego like to go all out when they perform an office prank: