Online Video Marketing Essentials One-Day Workshop Next Week | London UK

Online Video Marketing Essentials One Day Workshop Next Week | London UK

I probably receive an invite from the UK and across Europe every week to discuss how I can work together with Digital Marketers in one form or another in their country. While I really value these contacts and discussions, the demands of running such an active website as reelseo.com and the general constraints of time mean that so far I have not been able to respond as fully as I would liked.

I am hoping to rectify that next week when I will be visiting London to lead a one day workshop entitled: "The Essentials of Online Video Marketing and Video Search Engine Optimisation"  You can view all the details here.

The workshop has been kindly organised by a good friend of mine: Dave Holland of vidmeup.com with assistance from Carla Marshall of Sorbet Digital - both of whom have been long time supporters of reelseo.com

What is emerging out of both their experience and from my conversations with others I know well in the UK and Europe is that many digital agencies offering traditional Search Marketing and SEO services and finding it hard to keep up with the rapidly changing pace of Online Video Marketing. The continuous changes in YouTube don't help.

In fact it appears that several national and local video production companies and quickly moving into this space, and successfully helping their clients in this area, despite it traditionally being outside of their expertise. I guess this makes sense if you are a brand that is investing in video production and expecting multi-channel and device distribution - but are not finding that expertise in your existing SEO agency.

At the workshop we will be looking in-depth a several case studies within local and national production and seeding agencies that are using creative and social video and video ad campaigns for their clients within the UK.

Samples of these have been briefly covered by Danny Brent in a some recent articles on reelseo:

If you are going to be in London next Thursday, July 12th 2012 - just before the Olympics begin - it would be a pleasure to meet you at the workshop and share together in a peer environment our knowledge and tips for mounting successful online video marketing campaigns.

Online Video Marketing Essentials One Day Workshop Next Week | London UK

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About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

What do you think? ▼
  • Video Production Company

    We're increasingly taking the marketing, distribution and optimisation of video in-house or farming it out to partners as part of a video package for our clients. As you rightly say, we need to be positioning ourselves as experts through the line and delivering a convincing dialogue and justifying spend. Google's new video ppc offerings are a great way for production companies to take control of client campaigns and develop new expertise and revenue streams in these tough times.Anyway, enjoy your time on our small island. And bring an umbrella!

  • Allysonxkbtmj7

    @reelseo http://t.co/JUL05OFh

  • http://nextshoot.com/ Video Production Company

    We're increasingly taking the marketing, distribution and optimisation of video in-house or farming it out to partners as part of a video package for our clients. As you rightly say, we need to be positioning ourselves as experts through the line and delivering a convincing dialogue and justifying spend. Google's new video ppc offerings are a great way for production companies to take control of client campaigns and develop new expertise and revenue streams in these tough times.Anyway, enjoy your time on our small island. And bring an umbrella!

    • http://www.reelseo.com/ reelseo

      Video Production Company I heard..  I guess Ill need to buy an umbrella when I arrive.