Online Video Consumption Slows for The First Time

ComScore Video Metrix reported Friday that online video consumption declined in January compared to the previous month, a finding that suggests online video's hyper-growth phase has ended.ComScore Video Metrix reported 9.8 billion videos viewed online in January, compared to 10.1 billion in December 2007.

YouTube accounted for one-third of views. Fox Interactive Media was a distant second, with a 6% share.

No doubt there will be great interest in February figures as analysts try to determine whether January represented but a temporary pause in growth.

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About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

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