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5 Media Trends and Rising Stars To Watch for In 2010

Daisy Whitney | 3 years ago |

Now that the new decade has started, what new media trends should you be looking out for? In this first New Media Minute of the year, Daisy Whitney shares five trends and five companies that exemplify them. So keep an eye on data targeting provider Blue Kai, Web-to-TV technology firm Clearleap, location-based gaming platform SCVNGR, 3-D TV firm 3ality Digital and online studio Demand Studios. For more details on why they're going to make news this year, check out the New Media Minute.

About the Author - Daisy Whitney

By day, Daisy Whitney is a producer, on-air correspondent, podcaster and raconteur in the new media business. She produces conferences for iMedia and provides strategy consulting to businesses on their online video presence and the online video marketplace. As a reporter, Daisy covers new media for NBC’s KNTV, ABCNews.com, Beet.TV, MediaPost and others. She also hosts the top-ranked iTunes audio podcast “This Week in Media,” which you should totally subscribe to. View All Posts By - Daisy Whitney

Follow @http://www.twitter.com/daisywhitney

What do you think? ▼

http://AppyHotel.com/ Mike Darnell
Hiya Daisy,
I like your point regarding data although I think that the paradigm shift to watch for in this field is much bigger than any single company or even any single medium. Last year saw early adopters flirting with 1st generation semantic web services like http://Evri.com, http://Twine.com and http://getglue.com. Evri went so far as to have it's widgets adopted by the Washington post.
This year's companies to watch IMHO are operators like http://Siri.com - developers of a "Virtual Personal Assistant" that looks really promising. Siri's niche is only a hop, skip and a jump away from a whole slew of augmented reality applications that are in reaching late phases of development.
Regardless of my comments I must say I love your format : )
Cheers,
Mike Darnell
http://Headup.com
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I have a feeling that any 3D TV launch will be bundled with the release of Avatar on DVD/Blueray :)