Maximizing Online Video’s Potential – Alex Castro – Pluggd
Alex Castro, CEO of Pluggd.com presents at the 2008 Video Search Summit. This session was titled, “Maximizing Online Video’s Potential.”
Learn why the time spent consuming content and the revenue generated per minute of consumption are crucial factors if online video is to maximize its considerable potential.
Topics:
- Understand the benefit of search within video and how that directly correlates to increased user engagement.
- Discover the benefit of incorporating contextual advertising.
- Learn how to monetize your entire video stream rather than focusing on only the pre- and post-rolls.






