Your Week in Live-streaming: State of the Union Address

Your Week in Live streaming: State of the Union Address

Tonight at 9 p.m. EST, President Barack Obama’s 5th State of the Union address will stream live across the internet for millions to watch - whether they reside in the U.S. or not. In a speech expected to reference income inequality, immigration, health-care, national security, as well as act as a rallying-cry for the mid-term elections, the State of the Union will lay out Obama's vision for the coming 12 months, “the year of action.”

In addition to all the major TV networks, who will broadcast the speech as it happens, the White House's YouTube Channel will also carry the entire address, followed by the Republican response by Representative Cathy McMorris Rodgers on Speaker Boehner’s YouTube channel. Viewers will also be able to catch responses from Tea Party Senator Mike Lee, and from Senator Rand Paul. Live-streamed coverage of #SOTU is also going to be available from most of the major news sites as well as their main YouTube channels:

State of the Union and the Second Screen

The White House also wants to get the State of the Union trending by taking to Twitter and other social media networks in a bid to encourage engagement among voters. There's a dedicated page over at WhiteHouse.gov that is sharing videos and other information and is encouraging users to Like, Pin, Tweet, G+, Tumble and Instagram these out to their own feeds. During the speech - and over the coming days - the site will post relevant data and charts to support points addressed by Obama, all of them “shareable”. Expect a stream of as-it-happens tweets from The White House Twitter account.

 

The White House has also produced a video asking what past SOTU speeches could have been like with multimedia support:


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About the Author -
Carla Marshall is the Managing Editor of ReelSEO, and the Community Manager for the ReelSEO YouTube Channel. She is YouTube Certified, and specializes in video optimization and organic marketing. View All Posts By -

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