Even Politicians Can Create Online Videos That Suck

Even Politicians Can Create Online Videos That Suck

My congressman, Representative Joe Walsh of Illinois, embarrasses me. His "Walsh to Obama: Quit Lying" YouTube video is painful to watch. Hey Joe, its one thing to be angry about raising the debt ceiling, but at least raise your audio quality – it totally sucks!

Joe Walsh (not to be confused with the musician of the same name) is the Congressional representative of the 8th district of Illinois. (I'm actually just a few miles out of his district, so technically he's not actually my own representative, but more like nearest neighbors.) Just yesterday Walsh's office posted this new video to his YouTube channel that made the mainstream television talk show circuit by that same evening. Below is their description text of that same video…

"President Obama, quit lying. You know darn well that if August 2nd comes and goes there is plenty of money to pay off our debt and cover all social security obligations.”

Even Politicians Can Create Online Videos That Suck

It would be fair to call this politician's speech in the video as an angry rant, perhaps to put it mildly. Yet regardless of your political bent or opinion on what's appropriate behavior for a politician, I think most video professionals would cringe at how poor Joe's audio sounds throughout, which only serves to downgrade the effectiveness of whatever message he wanted to get across, and people he's trying to win over.

What SUCKS about Rep Joe Walsh's Web Video:

  • Bad audio
  • Bad lighting
  • Bad contrast
  • No closed captioning
  • Poor body language – shoulders hunched over

GRANT'S RANT: My Advice for Congressmen and Other Elected Officials on How to Make Political Web Videos That Don't SUCK…

So Joe, you say you want a balanced budget? Try doing a balanced video production! Here's where you can start…

  • Don't rely on the microphone on your webcam. You have office noise you're dealing with plus the reverb of the sound bouncing off the walls, which will only be heightened by the small microphone trying to pick up your voice. What you should do instead is invest in at least a basic shotgun microphone that can be directed on just your voice.
  • Designated part of your office as a bare-bones video studio. All it takes is some portable soft-box lighting to not have you appear with dark shadows over your eyes and face, which otherwise would have you looking like Joe does here – something out of a D-grade Halloween movie! You can even get a portable backdrop so whatever you're wearing (along with your skin tones) has a nice contrast with your background.
  • Feature video clips of people other than just you! If you're going to be claiming to speak for the "American People" in your speech, then you should at least encourage your own constituents to submit their own videos. It sounds a lot more convincing when you have actual examples of whom you're representing.
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What do you think? ▼
  • I4America

    Apparently you are not capable of doing your own research but the congressman in question represents the 8th District of Illinois. Really? How embarrassing!

    • http://www.reelseo.com/about/mark/ Mark R Robertson

      I actually do live in the 10th district, which is right next to his district. The Michigan reference was an oversight. Thank you for following my articles so closely. I hope you continue to enjoy them. (GRANT)

  • I4America

    So now you live in Illinois. I love screen shots.

  • Ifour America

    Ummm, Walsh is not from Michigan. He represents the 8th District of Illinois. I've attached his web link for you as it is apparent you are not capable of doing your own research.

    http://walsh.house.gov

    How embarrassing.

  • sam

    Hoe Walsh is a liar and really weird.
    How embarrassing for him.
    He is a one termer

  • Blank Sg

    Hoe Walsh is a liar.

  • http://milkchaser.blogspot.com Bob White

    Yeah, but what about the content of the video? Some non-experts care more about the message than the delivery.

  • http://www.reelseo.com/author/grantastic/ Grant Crowell

    Bob, the point I'm hoping to get across here is that when the quality of the technical delivery is lacking, it can adversely affect the ability to deliver the message.

  • http://www.facebook.com/profile.php?id=100001247743661 Leroy Tischauser

    DEFEAT JOE WALSH IN 2012.
    “I still don’t know my way around the Capitol. I still don’t know how the protocol works on the [House] floor. I could care less,” said Rep. Joe Walsh (R-Ill.). Walsh said his goals were not to legislate; he wants to continue pointing out Obama’s failings.

    The above shows what a genius this guy is. Winning an election by 300 votes does that to a fella.

  • jake

    The real point is that Joe Walsh in typical Republican style, is pretending to know something that he doesn't know and can not know.

    It is a national shame and embarrasment that people like him can be elected, and even more embarrasing the the US media will give such a fool airtime.

    Mr. Crowell I have to say that Joe Walsh's video and audio would still suck even if the production was of the highest quality.

  • http://www.reelseo.com/author/grantastic/ Grant Crowell

    Mr. jake – I believe his own chickens have come home to roost, with the Chicago Sun Times reporting that he owes over $100K in back child support. Ironic for someone to talk about not wanting to place financial hardship on the future generation, where he's doing it way more than whatever he's accusing the federal government of.